What if the secrets to being a great strategist… aren’t found in the world of strategy?

Each month of 2020, I’ll interview experts from different fields - going undercover in their worlds to see what they can teach us about strategy!

This is #12MonthsofUndercoverStrategy 👇 This challenge is inspired by the recent #GoogleFirestarters event with @neilperkin, and the amazing speakers @Amelia_Torode @JustinLines1 @robblackie_oo @Bogdana who did their own similar immersions in other fields!

2 months ago, I challenged myself to post one human insight every day. But can I take it further? Can I do a full-ass strategy, every single day for 30 days?

This month, I’m challenging myself to #30DaysOfLiveActionStrategy!

(inspired by @juliancole and @markpollard!)

THREAD: @juliancole @markpollard Because I won’t get the full benefit of time, I’ve put in some rules to help me out:

1. I get to choose the brands and audiences I work on
2. Minimal research, though I'll try when time allows
3. The words won't be perfect, but the ideas are the focus