I write for the builders, the makers, and the maintainers || Translating jargon & cutting BS || Content marketing @animalzco || He/Him
Jun 8, 2021 • 53 tweets • 37 min read
THREAD: 💻 50 Lessons In Developer Marketing 💻
I spent the past few weeks scouring the web for the best articles, reports, and interviews on developer marketing.
Think developers hate marketing? Think again. They just hate yours.
1 Tweet = 1 Lesson = 1 Article
Let's go 🚀
Lesson 1: Developers Are Buyers
According to Cloud Foundry research, 59% of companies are giving developers more authority to choose their tools. Avoid marketing to developers at your peril.