Before you sign up a new client, ensure you get on a call with them

This could be a Phone call, Whatsapp call, Zoom Call

This type of call is called a Discovery Call

Here, you get to determine if the client is a good fit for your business. Talk about their expectations, needs, where they are now and where they want to be

Before you hop on a discovery call - Do your homework

Look at their social media page(s), website - if any, to have a picture of what the business is about and what you think they can do better

How to grow on Instagram and make profits

Define your why
Ask yourself - Why am I on Instagram? What do I seek to achieve?

Set S.M.A.R.T goals to achieve that why.
Your goals should be specific, measurable, Achievable, Relevant and Timely.

Do not set goals for setting sake. Define your target audience

Identify who you want to sell to. You cannot sell to everyone. You need to identify their age range, location, where they hangout on social media, occupation, habits etc.

7 secrets to Instagram growth

1. People should be able to tell what you do just by looking at your page.

Do not confuse them with unnecessary activities going on, on your page.

Use Instagram stories to share content that doesn't fit in your feed 2. Be consistent.

Consistency doesn't mean posting everyday (for some it means posting everyday)

Figure out what consistency means to you and stick to it.

4 Reasons why your hashtags are not working on Instagram

1. Your account has been shadow banned

Shadow ban limits your reach to only those that are following you.

Accounts that are not following you won't be able to find your posts on the hashtags To fix this issue, delete previous hashtags and take a break from hashtags for some days or even weeks.

2. You are using banned hashtags.

Instagram bans hashtags that contains spammy content.

To avoid this, check your hashtags before using them.

5 MISTAKES YOU ARE MAKING ON INSTAGRAM

USING YOUR BUSINESS ACCOUNT TO TROLL OTHERS ON GOSSIP BLOGS

I see no reason why you should be a troll but if you must, save your business the embarrassment, use your personal account for that. JOINING THE FOLLOW TRAIN

When you engage in follow for follow or make comments like kfb, you attract accounts that are not interested in what you do and won’t engage, accounts that are only interested in boosting the number of followers they have.

HOW TO INCREASE YOUR REACH AND ENGAGEMENT ON INSTAGRAM EVEN IF YOU OPENED YOUR ACCOUNT TODAY 

To increase your reach on instagram, you need to post when your followers are online. 

The audience section of your page insight shows you when your followers are most active. Use Videos

Most people would rather watch a video than read a book.

The key to getting the most out of your Instagram videos is to keep it short and engaging.

The attention span on social media is very short.

You've probably heard of Instagram Guides but how does it work and how is it going to change the game?

Guides were originally meant for creators in the health and wellness industry, to enable users consume well curated tips in response to COVID 19. Guides are basically a set of Instagram posts put together in a scrollable feed.

Instead of going through a page's feed looking for relevant content on a certain topic, you could just go to the guides section and see if they've curated such posts as guides.

Are you a freelancer?

Here's how to get clients on Facebook groups

Facebook groups are made up of people with similar interest.

They could be public, private or secret.

To get clients via Facebook groups, look for groups that are private, groups that get to screen people... beore they join the group.

Facebook groups makes it easy for you to book international clients.

Before you join a Facebook group, you'll have to define your ideal client.

Who do you want to serve?

Who do you want to attract?

Narrow down your audience to 1 person this...

Instagram is great for business but to succeed on Instagram, you need to follow the rules!

It's unwise to use your personal account to promote your business when Facebook has made provision for Instagram for business. IG for business allows you to promote your business, see your page analytics & also run ads.

IG for business has a contact button where you can put your email, phone number and also has a provision for your physical address and location.

The DM is an underrated Instagram feature.

Aside from asking 'How much?' or sending spam like messages via DM, you can use your DM to grow a loyal fan base.

Here's how to do it;

Send a welcome message to your new followers. This gives them a sense of belonging.

I have a client that does this, when we send the messages to them, they go 'wow, I feel at home already, please send your price list.'

Instagram stories allows you to send a message directly to the user's DM.

How to make Instagram's Algorithm your best friend.

To make the Algorithm your friend, you have to spend time with her and know how to woo her just like you will woo a woman. Instagram wants people to spend more time on the app.

The more time you spend, the more instagram rewards you.

The Algorithm thrives on relationship, interest and post recency.

Instagram shows you posts from brands or businesses that you frequently interact with

How to you calculate your engagement rate on Instagram

Please like/RT

Knowing your engagement rate helps you know if you are doing well or need a change of strategy.

There are 3 ways to calculate your engagement rate 1. Divide your total number of likes and comments by your total number of followers, and then multiply by 100 to give you a percentage.

That is, Engagement rate = (likes+comments) / followers × 100

What the heck is the $1.80 Instagram Strategy?

Learnt this one from Gary Vee.

It's really simple, leave your 2 cents on the top 9 posts on 10 different hashtags relevant to your niche/business.

When you do this, you've left a full $1.80 of thoughts on posts in your niche. Find the 10 best performing hashtags in your niche

Leave relevant, intelligent, well thought out comments on the top 9 posts on those hashtags (Look at the number of likes, views and comments on that post, ensure it an account with high engagement)

Rinse and repeat everyday!

Here's why your Social media efforts aren't converting.

Are you always posting, running ads, dropping likes and comments everywhere, yet no sales?

Read on to know what you are doing wrong.

Please RT for others to see this Social media is a great way to connect with people who know and love your brand, people who love your business.

It's great for awareness and generating new leads.

Before you jump on any social media platform, have a plan.

UNDERSTANDING INSTAGRAM’S INSIGHT

If you have a business on Instagram, then you should have a business page.

A business page gives you access to your page, story and post insight.

Instagram insight gives you data on the actions your followers take on your page, story...

https://twitter.com/ogoanuniru/status/1255526407926697986

or post including their demographics.

This information helps you know how your page is growing and how your posts performed.

You can view page insight by clicking on the 3 horizontal lines at the top right corner of your Instagram page and click on insight

HOW TO PREVENT YOUR COMPETITOR FROM STEALING YOUR CLIENTS ON INSTAGRAM

You see those competitors that come to ‘steal’ clients from your page or those pages that post ‘hurtful’ comments on your page, you can prevent them from doing that by using the RESTRICT option. It’s very annoying when a customer makes an inquiry in your comment section and a competitor responds to that comment, trying to steal that client. 

Maybe it’s someone you know and you don’t want to offend that person by blocking him or her, you can stop all the...

Instagram Stories highlight are those tiny round circles on your Instagram page, they allow your stories live 'forever' on your profile unless you take them off! Ordinarily, Instagram stories live for 24 hours after which they go to your story archive until you decide to make them live longer by keeping them on your profile.

How to make your Instagram post go viral on the internet even if you don’t have thousands of followers.

If you own a business you promote on Instagram this thread is going to teach you something valuable.

You will learn how to make your post go viral... ...gain a thousand followers in 7 days and make up to 900k in profit.

Did you know your Instagram post can live beyond Instagram and go viral on the internet?

That is, it can be found on google!!!

Having people see your post on google is like hitting a goldmine...

Everyone is not your customer.
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To know your ideal customer, you need to create a customer avatar.
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The key to creating a customer avatar is to start with the product or service you want to sell. Think about 1 person that will be interested in that product or service, his or her age, gender, marital status, occupation, goals, aspirations, pain points etc.
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In addition to the above, here are some questions to guide you in creating a customer avatar;

Hashtags are Instagram’s signpost and a  powerful tool. 

The right set of hashtags increases your reach on instagram and an increased reach means more exposure for your business and more followers.

In this thread, I will show you

Types of hashtags 

How to research hashtags Let’s get started!

Hashtags are words or phrases preceded by a # sign to identify messages on specific topics.

Hashtags put your content where it will be seen by those interested in your offer, they also increase your reach and engagement.

How to make sales on Instagram.

Thread! 1. Optimize your bio.

Your bio should tell your audience what you do.

Your Instagram handle and Name are searchable.

For the name area, use words that your target audience will search for when looking for your goods or services on Instagram.