I tweet about creators, crypto, and company building. 🏆 VP Operations @hashtagpaid. Occasional angel investor.
Jan 31, 2021 • 11 tweets • 3 min read
Discovered @TheHashmasks tonight and my mind was blown.
It’s a fascinating NFT project that is very thoughtfully designed—and is about take off.
Here’s what it’s all about 👇
Hashmasks is part digital art, part collectible.
There are 16,384 unique Hashmasks.
When you buy one, you fully own it, including the copyright.
Aug 12, 2020 • 10 tweets • 3 min read
1/ Way too many brands fail at working with influencers.
Why? They don’t understand the difference between creators and influencers.
Knowing the difference is everything.
A thread. 👇
2/ Creators: Treat their work like a craft
Influencers: Treat their work like a way to make a quick buck
On @hashtagpaid, creators say “no” to brand collab opportunities ~50% of the time!
Why? It’s not an authentic fit + it won’t resonate well. Creators respect their audience.
Mar 4, 2020 • 10 tweets • 3 min read
1/ Searching for influencers sucks. It takes an enormous amount of time and energy. But it doesn’t have to be that way.
A thread. 👇
2/ @M_Gagliano spoke to a DTC brand today. They spent countless hours using a competitive platform to search, filter, and sort through an endless list of options. They mass emailed hundreds of creators. Only a few responded.
