Everyone sees success, but not what happened behind the scenes. 🎬

Behind the hockey stick growth of @DunzoIt, were multiple initiatives by numerous operators who made this happen. 📈

One of the key initiatives they undertook was to revamp the entire #search funnel. 🔍 🆕 Here’s the first Spotlight Behind-the-Scenes story of @ArushiAnand10 and Nikhil telling us how they increased the contribution of orders through search from 3% to 12%. 🚀

Full case study in the link below. 👇🏼

Special thanks to @bbharadwaj for making this happen. 🙏🏼

One of the best examples for startups that showed grit during the pandemic in India is @bigbasket_com.

Here is a 🧵on the observations and insights that @vamskri had during the lockdown while using the @BigBasketTech app.

👇🏼 Would love to hear thoughts from fellow operators! 👇🏼 (1/6) Down to just 20% of the workforce
Followed by a 900% surge in orders placed
Delivery slots booked within a few minutes
Optimizing the supply chain and last-mile delivery

The hurdles that @bigbasket_com overcame and the scale they had to solve problems for were massive🤯