Share this page!

Enter URL or ID to Unroll

You can paste full URL like: https://x.com/threadreaderapp/status/1644127596119195649
or just the ID like: 1644127596119195649

How to get URL link on X (Twitter) App

  1. On the Twitter thread, click on or icon on the bottom
  2. Click again on or Share Via icon
  3. Click on Copy Link to Tweet
  4. Paste it above and click "Unroll Thread"!
  5. More info at Twitter Help
Rhys Wallace Profile picture
Rhys Wallace
@rhyswallaceco
Writing about money and its curiosities @ Blind Trust • Building banking @getqonto
Jan 12, 2021 • 18 tweets • 5 min read
The DoJ killed Visa & Plaid's $5.3B merger deal.

What went wrong?

A brief 🧵for those out of the loop... 👇 Quick context:

1 year ago (to the day), Visa announced plans to acquire Plaid, a fintech co. helping connect bank accs. and services much more effectively than the traditional methods.

The primary goal for the move was (supposedly) to deepen Visa's integration in fin. services
Jan 10, 2021 • 14 tweets • 5 min read
THREAD: Advertising as signaling.

And when it goes wrong...

👇 2) Advertising is a sunk-cost demonstration of faith in what you're selling. It's sincere precisely because there's a cost attached to it.

• Ad campaigns
• Marketing events
• Expensive, impressive offices

All publicly signal commitment and confidence in an offer.