Robert Allen Profile picture
"The Crazy Challenges Guy" | Ex-copywriter | Made $200M+ for my clients | Now running business & growth experiments and sharing everything I learn here 👇
Jacob Patton Profile picture Samuel Efe Obrikogho | Copywriter & Marketer 🗣✍🏾 Profile picture Kevin Casey Profile picture Nainil Chheda 🦊 Lead Generator | LinkedIn Nerd Profile picture Nurul hidayah Profile picture 7 subscribed
Jun 13, 2023 19 tweets 4 min read
I've charged clients $200 and $20,000 for the same service

The difference?

Positioning.

Here’s 5 ways to 100x your fees through The Power of Positioning… Image 1/ Association
Why do companies pay athletes and celebrities MILLIONS to rep their stuff?

Because our brain is an associating machine!

And the second we see something that we:
- know
- like
- And trust

Next to another...

All those thoughts and emotions get transferred
Jun 12, 2023 5 tweets 1 min read
Whenever I talk about cold email, the first thing everyone says is:

"GIMME 'DEM SCRIPTS BOY!"

And this is a HUGE mistake

Here's why... Because getting the scripts without understanding how the game is played is walking onto a basketball court in flip flops and jeans

And have no idea how to score!

Because it means you

1) look like a fool
&
2) are about to get schooled

Don't do this. Understand the game first.
Jun 12, 2023 32 tweets 9 min read
Strand me in the desert with nothing but a cracked iPhone 8...

And there’s ONE skill I'd use to:
- connect with VIPs
- launch businesses
- And make millions all over again

COLD EMAIL!

Some won't touch it with a 10-ft pole

But here's 8 keys to make it your "Secret Weapon" 1/ Start With Your Magic REPLY Line

Most cold emails I see make a critical mistake.

They plan for failure
They budget for objections
Heck, they even keep the message so short a busy CEO can read it

But they never think -

"What would the perfect reply to this message like?"
May 25, 2023 13 tweets 5 min read
Every writer needs to know how to write a GREAT opening sentence

Because if readers don't make it past the first line...

Well, the rest of the work is wasted

Here’s 10 first lines from my FAVORITE books (and what you can learn from them): 1/ I Will Teach You To Be Rich

Takeaways:

There’s NO WAY you open a personal finance book & expect to be slapped in the face with that!

But the contrast between what you expect and what you get, hooks you fast

Also it makes an idea like “investing” seem approachable and fun Image
Mar 29, 2023 13 tweets 3 min read
In 2015 I quit a soulless corporate job at an investment bank to become an online writer

People said I wouldn't make it

Since then, I've made well over $1 million with this single skill (mostly in my PJs)

Here's 5 phrases that helped me not give up when things got hard 👇 1. "If you want to take the island, burn the boats"

This quote by Tony Robbins changed my life

Because I'd tinkered with the idea of making it as a writer before

Even starting a blog in college!

But I mostly just dabbled and WISHED for things to work out
Mar 10, 2023 12 tweets 3 min read
3 "Do this, NOT that" freelance realizations that will instantly help you:

- Raise your rates
- Sign more clients faster
- Be a respected authority
- Control your workload
- And more

Trust me, you're gonna want to bookmark this one 👇 Realization #1: There's Nothing MORE Expensive Than A Cheap Service-Provider

A lot of freelancers make the mistake of believing every client is won based on price.

But this ain't Price is Right, people. The lowest bid doesn't automatically win
Mar 1, 2023 16 tweets 3 min read
STOP making income claims in your offers...

And try this simple, UNIQUE deliverable framework instead (with 10 examples you can model): I see so many people pitching their services like "I will make you an extra $100,000 in 90 days or you don't pay"

And every time I see it, I feel like Bruce Lee kicked me in the gut

Because it's good when it works,

But it's awful when it not
Feb 28, 2023 4 tweets 2 min read
Some more fascinating AI data coming in HOT!

Almost 50% of companies now using ChatGPT

And nearly half of those say it's already replaced workers at their companies 55% say the work quality of ChatGPT is "excellent"

34% say it's "very good"

(and getting a lot better)
Jan 10, 2023 22 tweets 7 min read
I went DEEP down a ChatGPT rabbit hole last night

And can now 1000% confirm it will shake up the future of writing and online business forever

Here are 19 of the most...
- interesting
- practical
- and HILARIOUS

... Use cases of ChatGPT prompts I've found so far! 1. Objection handling in sales copy

Instead of spending HOURS lurking on forums or digging through dozens of Amazon reviews, ChatGPT can create a list of common objections for you

The prompt: Create a list of [X] objections a customer might have about [the product name/type] Image
Nov 7, 2022 20 tweets 4 min read
I added $95,232 per month to one brand's email flows by fixing a CRITICAL error inside their email account

It's a mistake I see brands make all the time

And a lot of freelancers are scared to fix it

But every time we do this ONE trick, we 2-10x sales overnight. Here's how: Image Here’s what went down:

About 2 months ago, I talked to this client about the email flows they had running on their store.

At a glance, it seemed like they had all the core flows they needed already firing.

Welcome series, cart abandon, browser abandon, post purchase.
Aug 25, 2022 9 tweets 3 min read
Dude, the number of questions I get about cold email every single week is WILD!

I'm doing my best to get a super advanced program out there for y'all soon...

In the meantime, here's every:
- Free resource
- Script
- Action plan
- And tip

I've published to-date in one place The foundation!

Follow these 8 rules and you will exponentially increase your chance of getting replies:
Mar 1, 2022 23 tweets 7 min read
I’ve helped CPG brands get over 10 million customers

Selling everything from dog shampoo to collagen protein

And here’s the exact
:
📄 Landing page structure
➕ Upsells templates
🔨 Tools & apps
✉️ Email flows
✅ & more

That catapults brands well past 8-figures per year👇 NEXT, on the landing page social proof!

People want to buy from trusted brands

So smack ANY & all logos where your brand has been featured or reviewed in here

Pro tip: Influencer sites/IG channels count too! Image
Feb 9, 2022 10 tweets 2 min read
In the past 7 years, I've written millions of words of copy I'm proud of

And sold over $100m worth of stuff online

Most people think great copy is made when you're writing

But that's a lie!

Great copy is forged in the edit

Here's 3 of my FAVORITE copy editing tricks! 1. Become a ruthless "sentence slayer!" ⚔️

Everyone knows:

GREAT writing says MORE with LESS words

The question is how & what do you cut to make your writing sing?

One trick I've learned is to go back into a finished draft

And delete every other sentence

BLINDLY

😬