Communicator, writer, PR pro. Loves baseball and the beach. Oxford Comma advocate. People watcher. Undercover nerd. Believes we should love each other well.
May 8, 2020 • 10 tweets • 11 min read
In today's #DySiWebinar, @GOLINglobal's @bsniz and I talked progressive #PR and building brands from the inside out with a focus on people and #purpose. We mentioned some thoughtful leaders who are educating the market, and brands that lead by example. Wanted to pass those along.
@GOLINglobal's client @DoleSunshine put their #SunshineforAll purpose into action during the COVID-19 crisis. Teaming up with partners like @lyft, @kroger, @FeedingAmerica, and @SmoothieKing they created a powerful movement supporting frontline heroes.