Adam Mosseri (Instagram CEO) just explained exactly how the Instagram algorithm works, and how they rank content in stories, feed, reels & explore.

The last slides are most important. It's how I've added 500K followers to my accounts in 4 months.

Here's what you need to know: Ranking Stories:

The higher the probability that the story will be opened, replied to, and reacted to – the higher the ranking.

They use signals to make these predictions:

Your history of viewing, interacting, and messaging with that author.

Remix culture is a staple in music.

And I'm predicting that this year will mark its emergence in film and TV.

Let me explain: Being able to replace or alter the appearance of actors via deepfake technology is nothing new, we've seen it for years.

This was a viral video from a few years ago featuring Schwarzenegger and Stallone as Will Ferrell and John C Reilly.

The advancements happening with VIDEO in the Generative AI space is going to be one of the most exciting things to follow in 2023.

Progress has entered an exponential growth curve.

Here's what to keep an eye on: 1/ Wonder Studio by @WonderDynamics

Automatically animates, lights and composes CG characters into a live-action scene.

No complicated 3D software, no expensive production hardware—all you need is a camera. Incredible.

Ethereum has introduced the ERC-4337 account abstraction standard, which is one of the missing puzzle pieces for responsible mainstream adoption.

Let me explain, in simple terms: Account abstraction is a way to effectively create "smart wallets:" more robust versions of the traditional crypto wallet.

Traditional wallets are created from a private key (seed phrase)

AA wallets are actually smart contracts, that are then controlled by a traditional wallet.

Between my personal brand and businesses, I make 20+ pieces of visual content per day.

And it only represents a few hours of work.

Here are the tools and systems I use to create high-level content at turbo speed: A morning of content might look like this.

Across my personal brand, @ElunaAi, @mv3nft and @themetav3rse I spend around 2 hours per day dedicated to pumping out content across socials with quality and consistency.

Below are some tips that might be helpful to you.

I turned my garage into a home office. Here's a quick glimpse.

🧵 The PC is the workhorse. Equipped with a 3090 and paired with an LG Ultrawide, this is where I do video editing, some gaming, and everything else that requires extra processing power.

The Ethereum Merge is almost here and I will explain it in NBA terms.

🧵 The merge aims to make Ethereum more efficient by switching to Proof-of-Stake (PoS) from its current Proof-of-Work (PoW) consensus mechanism.

Basically Ethereum will soon become Lebron James with a 27.34 career efficiency rating, but is currently Reggie Bullock (9.2 PER)

My thoughts on the @zagabond situation.

🧵 1/ First off - the toxicity surrounding Azuki is unfair. I would encourage the Web3 community to stop directing negative energy to the thousands of wonderful Azuki community & team members innocently caught in the crossfire.

This situation only involves ~3 alleged perpetrators.

Who to follow in Web3.

🧵 High-level commentary and influential Web3 evangelists.

@cdixon
@punk6529
@chriscantino
@iamdcinvestor
@dclblogger
@mrjasonchoi
@zssbecker
@nathancroth
@cozomomedici
@loopifyyy
@andrewsteinwold
@kevinrose

Community is the great unlock.

The future of the internet is community-owned and operated.

A few thoughts on how to build a community.

🧵 1/ First off - there is no easy way to build a community. The shortcut is a lie.

You have to put in the work. Community cannot be bought.

Show up every day and be consistent, relentlessly helpful, authentic, and be obsessive over the mission and the people.

A thread about... threads 🧵

This is a collection of tweet-storms that I have found to be of incredible value, and very important for a well-rounded understanding of the web3 / nft / crypto space.

👇 1/ Why Web3 matters, by @cdixon - a great starting point to begin understanding Web3, covering the history of the web and why we are where we are today:

https://twitter.com/cdixon/status/1442201621266534402

What a great initiative - @MyBFF ❤️

By 50 incredible women - Mila Kunis, Randi Zuckerberg, Tyra Banks, Jaime Schmidt, Brit Morin - and so many more.

We have some mintpass airdrops (thank you @chriscantino)

Please nominate your favorite ladies in crypto and I'll choose a few 👇 Hi @krissyb38 @skyeloves_ @jessi_lucarelli @amina_fma @Jmann_man DM me your ETH address ❤️

1/ As a community, we need to show empathy to people who hate NFTs.

Many of the reasons for the negative energy from the mainstream are perfectly valid.

🧵 2/ "NFTs are a money grab."

This is mostly true. The large majority of projects are from individuals or brands using this gold rush era as an opportunity to leverage the audiences they've built into buying into a promise that will never be fulfilled.

1/ P2E is the future, but not in the way we're envisioning it.

Some quick thoughts 🧵 2/ Gaming is the biggest entertainment category on the planet by far - and for good reason.

Games reward players in many ways - social experiences, escapism, skillful challenges, etc.

P2E becomes a job. People play games to have fun, NOT to work.

1/ Web3, as the next evolution of the internet, is so painfully obvious.

Yet - the great majority of the mainstream remains skeptical, and the average internet user is unaware of this new paradigm shift.

How do help someone see the value in Web3?

🧵 2/ It's okay if people are skeptical.

The great majority of projects in Web3 do not yield any fundamental value. There is no product. Most are a ponzi of influence, using FOMO and hype mechanics at the heart of their growth engines.

So how do we communicate the value of Web3?