Co-founder: The Comms Lab, The Point People, The Long Time Project, RepresentAge, SHEvotes. Rep'd by The Agency
Oct 17, 2022 • 7 tweets • 5 min read
Want to know 3 stories that connect the climate and cost of living crises in ways that are powerful and effective for broad public audiences? 👉 onroadmedia.org.uk/2022/10/13/con… Based on research w. @OpiniumResearch 🧵1/6
WHY? While the crises share many root causes & solutions, narratives that pit tackling climate against tackling the cost of living crisis are potent. When we don’t have our own stories & get trapped mythbusting & correcting, we reinforce the narratives we’re trying to negate 2/6