Joe Rogan's latest guest dropped a bombshell:

“The US has recovered alien spacecraft...
and trained psychic soldiers to locate them.”

Sounds insane, right?

But this came from Hal Puthoff, a physicist funded by the CIA and Pentagon.

Let’s break it down: the weird truth behind this story 🧵
Hal Puthoff isn’t a conspiracy theorist.

He’s a legit physicist—PhD from Stanford, former NSA engineer, worked on classified programs with the CIA and DARPA.

He was one of the scientists behind Project Stargate, the real-life psychic spy program.

In 2012, Brothers of Italy was a fringe party with neo-fascist roots, polling at just 2%.

Ten years later, Giorgia Meloni became Italy's first female prime minister, winning 26% of the vote with the same party.

Here's how she rebranded extremism as mainstream politics: 🧵
To understand Meloni's rise, we must first examine her political origins.

At 15, she joined the youth wing of the Italian Social Movement (MSI), a party founded by Mussolini supporters after WWII.

By 21, she won her first local election, and at 31 became Italy's youngest minister in Berlusconi's 2008 government.

Look at these chairs.

$350M worth of these Herman Miller Aeron chairs have been sold.

They're dubbed ‘the finest chair that modern engineering can produce’.

In the story of its development, you will learn a simple truth about all great companies 🧵: Herman Miller:

• Was ranked as the most admired company in the furniture world 23 times
• Have been displayed at the Museum of Modern Art (MoMA)
• 100s of books have been written about the company and its design principles

He spent $32 billion to give away his product for FREE.

His competitors called him crazy.
The media predicted disaster.
Investors questioned his sanity.

6 months later, his competitors lost $23 billion in market value.

Here's how one billionaire's "insane" strategy became the most ruthless market takeover in history: 🧵 Facing entrenched competitors with 80% market share, Reliance Jio made what seemed like business suicide:

• Free voice calls for LIFE
• Zero-cost data for 3 months
• Data at ⅕ the market rate afterward

Competitors laughed. Then panicked.

The most powerful weapon in America's arsenal isn't a nuke.

It's not even in the military.

It's a banking cooperative in Belgium that can destroy entire economies in days.

In 2022, they used it on Russia, and the results were devastating.

Here's the untold story of SWIFT 🧵
In 1973, 239 banks from 15 countries created SWIFT to solve a simple problem:

How to communicate securely about cross-border payments.

What began as a technical solution would eventually become the world's most devastating economic weapon - one few people understand.

In 2015, Angela Merkel made the most controversial decision of her 16-year rule:

Opening Germany's borders to 1 MILLION Syrian refugees.

Her popularity collapsed overnight. Far-right parties surged.

But 7 years later, the UN gave her their highest honor.

Here's what REALLY happened: 🧵 In 2015, Europe faced its greatest refugee crisis since World War II.

Millions fled the brutal Syrian civil war, and thousands were dying in dangerous Mediterranean crossings.

But three key moments would push Merkel to make a decision that shocked the continent:

In 2014, Wagner Group was just a small band of mercenaries.

Today, they're a shadow army of 50,000 operators in 27 countries.

They've seized gold mines worth billions, overthrown governments, and redrawn Africa's resource map.

Here's how Russia built its mercenary empire: 🧵
To understand Wagner's rise, we must first examine its origins.

Founded by Yevgeny Prigozhin (Putin's former chef) and Dmitry Utkin (an ex-Russian intelligence officer), Wagner emerged during Russia's 2014 annexation of Crimea,

It supportied separatist forces in Ukraine's Donbas region.

This restaurant in Saudi Arabia is called the copycat of KFC.

People drive for 10 hours just to eat chicken from here and even sell it online for double the price.

Their chicken is so delicious that it's been dubbed a "reward from God."

This is the story for Al Baik 🧵
The Al Baik story began in 1974 in the city of Jeddah.

Initially, the business was slow and they served less than 100 customers per day.

Currently, they have 150 locations in 3 countries with a revenue of more than $3.2B.

In 2002, Turkey was a struggling nation in crisis

- $3,600 GDP per capita
- Triple-digit inflation
- Political instability
- 20% poverty rate

Then Recep Tayyip Erdogan took charge and transformed Turkey into a regional powerhouse.

Here's how he did it: 🧵
When his Justice and Development Party (AKP) won elections in 2002, Turkey was recovering from one of its worst economic collapses.

Erdogan promised to break with decades of mismanagement that had haunted Turkey's economy.

They called it "the perfect sabotage."

Russia controlled Europe's energy supply for decades.

Then underwater explosions ripped through the Baltic Sea's most critical pipelines...

And NATO's entire security doctrine transformed in just 28 days.

Here's how it happened: 🧵
In 2022, the Baltic Sea was Europe's energy lifeline where Russian gas flowed freely to Germany and beyond.

The region had the largest underwater pipeline network in Europe.

But three key moments would soon change the fate of not just the Baltic, but Europe's entire security landscape:

Two companies control 40% of the $65 billion art market by charging BOTH buyers AND sellers fees.

Their profit margins would make even Apple blush.

Here's how this 250-year-old duopoly manipulates prices and crushes competitors: 🧵 Founded in the 1700s, Sotheby's (1744) and Christie's (1766) have dominated the auction world for over 250 years.

But their modern stranglehold began with one brilliant move:

Introducing the "buyer's premium" - making both sellers AND buyers pay them commissions.

De Beers controlled the world's diamond supply for 100 years.

They rewrote our culture, convinced us engagement = diamonds, and built a $90B empire.

Then they lost it all to a technological breakthrough they tried to suppress for 70 years.

Here's what happened 🧵 When Cecil Rhodes founded De Beers in 1888, he began buying every diamond mine he could find.

By the 1980s, De Beers controlled 90% of all diamonds worldwide - the most successful cartel in modern history.

The monopoly wasn't just about owning mines...

Akio Morita's obsession with making Japanese products known for their quality made Sony produce the Walkman, PlayStation, and TV.

He inspired Toyota, Honda & cemented the reputation of 'Made in Japan' as 'high quality'.

Steve Jobs wanted to be the Akio of the West.

A thread 🧵 Steve built Apple on the same principles that Morita built Sony on:

1. Don't ship until it's perfect
2. People don't know what they want until you give it to them
3. Recruit people who teach you what you don't already know

Let's understand how Morita changed Sony forever 👇

People are sleeping on the ridiculous fact that Mr. Beast has 350M subscribers (~US population).

One viral hit could be luck, but 100M views on 50 videos repeatedly means he knew something the rest didn't

Their leaked document is a guide to build an attention factory🧵
Here's a sneak into MrBeast's behind-the-scenes production.

Look at the massive scale involved for just one video, with a large team monitoring numerous screens and server racks.

Here's what he does to make it a success 👇

Taco Bell is the undisputed KING of Mexican food.

It makes $5M every single day and is the 4th largest restaurant brand in the U.S.

Here's how Taco Bell went from a hot dog stand to serve billions of customers every day 🧵
Taco Bell is part of Yum! Brands, which also owns KFC and Pizza Hut.

- Operates a total of 8,564 restaurants in 32 different countries
- Has a global revenue of more than $2 billion.
- Makes more than $5 Million a day.

Let's dive into it 👇

Starbucks is actually a BANK.

In 2022 alone, it held onto $1.6B of customer deposits.

This amount surpasses the holdings of 85% of banks in the United States alone.

This is what's happening behind the scenes 🧵
Starbucks has:

- 38K stores in 80 countries
- $27.4M Starbucks rewards members in the US alone
- 31 million active app users
- $1.6B in customer deposits

This is a money mill that has gotten Korean banks worried.

Apple in 1976, Amazon in 1994, Airbnb in 2008, and OpenAI in 2015.

There's something common that most people fail to notice in every successful startup.

In his lecture at Stanford, Sam Altman defined this as "The Great Wave Paradox"

A thread 🧵 90% of startups fail within the first 5 years. But the 10% that succeed often have one thing in common:

They positioned themselves perfectly for an emerging technological wave.

But there's more than just catching the wave...

Let's dive in 👇

In 2020, Indian delivery apps promised 10-minute deliveries.

Consumers celebrated.

Within 3 years, millions of gig workers became digital serfs controlled by algorithms.

Here's how quick commerce created India's army of algorithm-managed digital slaves: 🧵
2021: Zepto launches, promising grocery delivery in 10 minutes.

Within months, Swiggy, Zomato, Blinkit, and others jump in with similar promises.

Behind those promises?

Millions of delivery workers racing against impossible deadlines, their every move tracked by algorithms.

In 2021, a tiny Israeli company hacked the phones of 14 world leaders, including the President of France.

They didn't even need a click to get in.

The $1B spyware industry they created can break into ANY phone on earth.

Here's the terrifying story no one's talking about 🧵
In June 2010, three former Israeli intelligence officers founded NSO Group with a bold vision.

The official reason?

Fighting terrorism and serious crime.

Behind the surface, a bigger business was brewing:

selling military-grade surveillance tools to the highest bidders worldwide.

In 2016, Josh Luber quit teaching math to build a "stock market for sneakers."

Wall Street laughed. Nike ignored him.

Today his company is worth $4 BILLION and processes more money daily than many banks.

Here's how one teacher's obsession changed commerce forever: 🧵
In 2016, a high school math teacher named Josh Luber made a decision that would transform the sneaker world forever:

He partnered with billionaire Dan Gilbert to launch StockX.

The official reason was to create a "stock market of things."

But beneath the surface, a bigger vision was brewing...

In 2017, China created the most powerful psychological weapon in history.

It hooked 67% of Western teens while protecting their own youth from it.

The algorithm is so addictive, users open it 19 times per day.

Here's how TikTok is digitally colonizing the world: 🧵 In 2018 TikTok explodes onto the global stage.

Within months, it becomes the most downloaded app in the world.

The official story? A fun platform for short videos.

But beneath the surface, something far more calculated was happening: