Author of the NEW Book Win the Inside Game: https://t.co/zOxmZky5V2
Performance Coach: Mental & Physical Performance
Prior Books: Do Hard Things, Peak Performance
17 subscribers
Aug 31 • 9 tweets • 2 min read
The U.S. Navy studied 2,000 SEAL candidates to find what predicted survival in Hell Week.
Not strength. Not agility. Not size.
The best predictor? A 4-mile run.
The faster you ran, the better your odds.
But the reason why goes deeper than endurance.
For decades, the military has tried to decode the “secret sauce” of those who survive.
Strength? Size? Mental grit?
Research has been mixed.
When I asked a former SEAL, he told me: “I thought the football types would thrive. But it was the endurance athletes—rowers, swimmers, runners—who made it more often. They knew how to suffer alone, in their own head.”
Aug 30 • 9 tweets • 2 min read
In a study of 5,500 Swedish adolescents, researchers found something striking:
School stress wasn’t just about workload or competition.
It was driven by fear of failure.
Nearly 40% of the link between ambition and stress was explained by this dread of falling short.
It’s the thought “What if I fail?” that magnifies the stress.
It's the tricky part about drive.
A kid dreams of getting into a top university.
That dream motivates hard work.
But alongside it grows a shadow: “If I don’t make it, I’ll disappoint everyone...and myself.”
That fear becomes a second load to carry, heavier than the workload itself.
Aug 25 • 8 tweets • 2 min read
Being 80% all the time beats being 100% half the time.
We love the idea of going all in: perfect effort, flawless execution, max intensity.
But perfection is fragile.
It burns hot, then flames out.
Consistency, not occasional perfection, is what compounds into greatness.
Think about training.
Anyone can smash one “perfect” workout.
But what matters is not what you do once. It’s what you repeat.
A solid run every day beats a heroic one followed by three days of exhaustion.
Progress is built on showing up.
Aug 24 • 10 tweets • 3 min read
Much of what you’ve been told online about fitness and training is wrong.
High intensity isn’t everything.
Zone 2 isn’t magic.
VO₂max isn’t destiny.
Let’s bust some fitness myths…
1. High Intensity Training gives you all you need.
False. It’s one path. But it isn’t pert plus...
There’s always overlap in adaptations. Every intensity of exercise works. But none give you everything, or close to it.
And intense training works best when it’s preceded by lots of easy and moderate. It’s the icing on the cake. Not the main dish.
Aug 16 • 8 tweets • 2 min read
When you get good at something, the world rushes to put you in a box.
“The runner.” “The musician.” “The whiz kid.”
Labels feel flattering, then quietly become cages.
You start optimizing life around protecting the label instead of growing as a person.
That’s the trap: achievement narrows identity, and a narrow identity is fragile.
It leads to what researchers call Identity foreclosure.
When we stop exploring who we are, and cement around a particular construct.
Early success accelerates this process. When the rest of your friends are dabbling and trying different things in school...you are already exploiting your talent.
At first, the cost is invisible. It's nice to be known as something. But over time, it leaves you stuck with the sense of self you developed as a 15 year old.
Before long, your worth rides on one scoreboard.
Aug 15 • 8 tweets • 3 min read
We’ve turned childhood into a resume.
Leagues at age six, private lessons at seven, travel teams by eight.
Some kids thrive for a bit, but many lose the thread that made them fall in love in the first place.
Play becomes performance; curiosity becomes compliance.
If we want durable athletes and healthier humans, we have to flip the script back to play.
Play isn’t the opposite of excellence; it’s the foundation of it.
Our instinct to organize everything squeezes out the natural chaos where kids learn best.
Pick-up games become uniforms and clipboards.
Recess gets cut; free time becomes car time from one structured activity to another.
Parents hover because the world feels scary, so kids lose chances to roam and figure things out.
This isn’t about blame; it’s about systems and incentives.
Aug 14 • 10 tweets • 2 min read
We love to say athletes are driven by one of two things:
Love winning.
Or hate losing.
Kobe Bryant saw it differently.
“I’m neither. I play to figure things out.”
Kobe explained:
If you play with a fear of failure, you’re primed to fold.
If you play with “I just want to win,” you live in fear of what happens if you don’t.
Both leave you at the mercy of outcomes, things you can’t fully control.
"But if you find common ground in the middle, in the center, then it doesn’t matter. You’re unfazed. You stay in the moment. Stay connected to it. And not feel anything other than what’s in front of you. I try to be dead center.”
Aug 11 • 10 tweets • 3 min read
We are overusing the word “trauma."
And it's making us less resilient...
When everything is traumatic, our internal alarm system gets recalibrated to go off at the smallest trigger.
We start treating everyday stress like catastrophe.
And once you believe you’re powerless against normal life… you act like you are.
That’s not resilience. It’s learned helplessness.
Clinically, trauma refers to events so extreme they overwhelm your ability to cope: war, assault, disasters.
But in the last few decades, the definition has stretched.
Now it’s a buzzword for anything unpleasant or stressful.
A bad breakup. Harsh feedback. A canceled plan.
We’ve loosened the word’s anchor, and it’s drifting.
Jul 20 • 9 tweets • 3 min read
Harvard researchers pinged 2,250 people randomly throughout the day to ask 3 simple things:
—What are you doing?
—Are you paying attention?
—How do you feel?
The result? Nearly half the time (46.9%), people weren’t focused on what they were doing.
And the more their minds wandered, the worse they felt.
The key to happiness? Presence...regardless of what you are doing.
Even when minds drifted to pleasant thoughts, people were no happier than when they focused on the present.
When minds wandered to neutral or negative things, happiness plummeted.
So yes, even daydreaming about your next vacation makes you feel worse than doing the dishes, if you’re actually present for the dishes.
It’s not about what you’re doing.
It’s about whether you're fully there.
Jul 17 • 9 tweets • 2 min read
We often treat emotions like facts:
“I feel scared, so this must be dangerous.”
But what if that’s backwards?
New research shows emotions aren’t reports of reality: they’re commands for action.
Anger isn’t a judgment. It’s a nudge to confront.
And once you understand this, it helps us understand how to perform under pressure:
Embodied Imperative Theory tells us...
Fear doesn’t say “this is dangerous.”
It says: “to-be-escaped.”
Anger says: “to-be-aggressed-against.”
These aren't abstract ideas. They are embodied states, your body preparing to act.
What you feel is what your system wants to do.
Jul 16 • 10 tweets • 3 min read
What do the world’s best golfer and an NBA MVP have in common?
They both said: Sport isn't the main thing in their life.
Scottie Scheffler: “I’d rather be a great father than a great golfer...This is not the most important thing in my life.”
Nikola Jokić: “I hope my kid remembers me as a dad, not a player...Basketball is not the main thing in my life.
We often get excellence wrong.
And these two stars are teaching us about the nuance of chasing greatness
Scheffler’s showing how he's able to be dedicated at the craft without losing his mind.
He’s not saying golf isn’t important.
He’s saying it’s not the most important thing.
And that subtle shift changes everything.
Caring deeply is a per-requisite, but if we let external success define us, it pulls us towards feeling we have to win in order to fill that void.
We start pressing and forcing.
Jul 15 • 8 tweets • 2 min read
You're tired and feel off.
The antidote is rest and recover, right?
Not always.
Is it fatigue? Or flatness?
Knowing the difference is the difference between staying stuck and breaking through.
One needs rest. The other needs stimulation.
Let’s break it down.
When things feel off, our instinct is to rest.
We assume more recovery is always better.
But sometimes, more rest backfires.
It leaves you sluggish, foggy, and even more disconnected.
In these moments, it’s crucial to understand what kind of “off” you’re dealing with.
Not all recovery needs are the same.
Jul 14 • 12 tweets • 3 min read
Everything you need to know about navigating anxiety, discomfort, and performing under pressure…
You learned as a toddler.
When stress hijacks our brain, our prefrontal cortex shuts down. We lose access to higher-order thinking.
We have toddler brain.
And hidden in our earliest years are clues for how to bring it back online.
When we’re under high stress, the relationship between our amygdala and prefrontal cortex shifts.
The amygdala gets louder, sounding the alarm. The PFC (executive function) gets quieter.
This isn't weakness. It’s protection.
But what works when a bear is chasing us doesn’t work when we’re about to give a big talk or run a race.
Jul 12 • 9 tweets • 2 min read
Ever get caught in a spiral of “what ifs”?
You’re not alone.
Overthinking happens when our brain tries to protect us, from failure, from pain, from the unknown.
But left unchecked, it holds us back.
Here’s how to break the cycle.
When we’re stressed, uncertain, or in pain, the brain’s #1 goal is to reduce threat.
So it does what it’s designed to do: simulate possibilities.
“Should I back off?” “What if I fail?” “Why did I think I could do this?”
It’s like a protective inner narrator trying to exit the discomfort.
It’s not weakness. It’s wiring.
Jul 5 • 10 tweets • 3 min read
You've probably seen headlines: High-Intensity Training is superior to easy aerobic running.
But dig deeper and you'll notice a pattern: most of these studies are short: just 4 to 8 weeks.
A recent review tells a fuller story.
In the early weeks, HIT and Sprint Interval Training outperform easy endurance training (ET).
But over the long haul… the story changes
Easy aerobic work catches up...and then surpasses.
This isn’t anti-high intensity. You need it! You need every training intensity.
It’s about understanding timelines. Physiological adaptations don’t all happen at the same rate.
HIT gives you a quick jolt. It's the icing on the cake.
But endurance training lays the foundation for long-term progress. The gains come slower, but they go deeper.
Jul 1 • 11 tweets • 3 min read
We’re told to “just be yourself.”
But no one tells us who that actually is.
So we adopt labels, join tribes, and start performing.
Modern life sells identity as certainty.
But the people who thrive are the ones who leave room to evolve.
When we grip our identity too tightly, we stop growing.
Why do people rage about politics, diets, or how you train?
Because it’s not just disagreement. It’s identity threat.
Challenge their idea, and it feels like you’re challenging them.
That’s why a conversation about carbs turns into a war.
We don’t debate ideas. We defend identities.
Jun 28 • 9 tweets • 2 min read
There’s a paradox at the heart of elite performance:
The harder you try, the worse you often perform.
Not because effort is bad, but because effort becomes tightness.
Tension. Force. Over-control.
The more we grip, the more we constrict our ability to perform.
Real mastery? It’s giving full effort without the strain.
Watch a world-class sprinter like Usain Bolt.
Nearly 1,000 pounds of force into the ground each stride.
But look at his face: cheeks bouncing, shoulders loose.
He’s relaxed. Calm. Not forcing, flowing.
Because in sprinting, tightness kills speed.
The same applies to life.
Jun 26 • 9 tweets • 2 min read
The happiest, most fulfilled people aren’t thinking about how to be happy or fulfilled.
They’re absorbed in something bigger than themselves.
A craft. A cause. A community.
Paradoxically, the less time you spend on “you,”
The better your life tends to be.
Self-focus can be a trap.
Studies show excessive self-focus correlates with depression, anxiety, and decreased well-being.
The more we ruminate, judge, compare, and plan, the worse we feel.
And ironically, the more we try to “fix” ourselves, the more stuck we become.
The way out is connection...to something outside the self.
Jun 19 • 9 tweets • 2 min read
The Florida Panthers won their 2nd Stanley Cup in a row.
They showed us the real path to greatness, not the social media version. They:
✅ Prioritize character
✅ Honor every role, seen or unseen
✅ Be present
✅ Emphasize Fun
✅ Value People Not Just Players
Culture creates the conditions for excellence:
The Panthers start by scouting for character as much as skill.
Competitive? Absolutely. But also humble enough to buy into a collective system.
Then they back it up.
Coach Paul Maurice even runs an annual "culture survey" to make sure they are on track.
Jun 12 • 9 tweets • 3 min read
Every fitness person online is screaming...
One camp shouts: Zone 2.
The other: Go hard or go home. HIIT!
But if you look at what the best in the world actually do?
It’s simpler. More thoughtful. Less dogmatic. More varied
A new study surveyed elite endurance coaches and the patterns were striking. Let’s break it down.
These coaches work with world-class performers in cross-country skiing, rowing, running, and triathlon.
Their athletes win Olympic medals and set world records.
And yet, they’re not chasing hacks or trendy protocols.
Across sports, the approach was consistent:
- High volume
- Mostly low intensity
- 2-3 key hard days a week
- Periodized with purpose
- Adjusted to the individual
- Balance stress and recovery
Jun 3 • 9 tweets • 2 min read
The secret to greatness?
It’s not a routine. Not hacks. Not motivation.
It’s the willingness to keep showing up long after the novelty wears off.
To stay in the game when no one’s watching.
To work for years for a payoff that might never come.
In the book Once a Runner, the phrase “The Trial of Miles, the Miles of Trials” captures the essence.
It’s not one epic workout or breakthrough race.
It’s thousands of miles, often in dreary silence.
It's living like a clock. Where the weeks and months of work blend together.
Champions are built in the space where no one is watching.