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Apr 1, 2023 • 8 tweets • 2 min read
Social media is a powerful tool for generating high-quality inbound leads. Here is a simple 5-part strategy to get started:
Define your target audience
Before you start creating content, it's important to know who you're targeting. Define your ideal customer persona, including their demographics, interests, pain points, and goals. This will help you create content that resonates with your audience.
Mar 31, 2023 • 21 tweets • 2 min read
Running a firm can be challenging, but following these 20 rules can help you manage it effectively:
Rule 1: Develop and implement a disaster recovery plan to ensure business continuity in the event of a crisis.
