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Tom
Founded & sold Tweet Hunter and Taplio for 7 figures. Now helping you create newsletters w/ https://t.co/BJi7BPg07S
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Oct 18, 2022 7 tweets 2 min read
You can now find leads on Twitter on auto-pilot using Tweet Hunter.

Here's how it works: Image 1/ Describe your ideal lead

- Select 15-20 Twitter accounts (customers or people you'd like to have as customers)

Here, I picked our top 20 customers at Tweet Hunter. Image
Aug 19, 2022 24 tweets 9 min read
We grew our SaaS from $0 to $1,668,000 ARR in 12 months.

And we're not geniuses.

It all comes down to having the right approach.

Let me unravel each major step we took: #1 Long-term motivation, short-term validation

Pick a problem you have and you'll retain your motivation despite mistakes and failures 💪

Pick easy-to-build solutions and you'll validate quickly and be able to move on 🏃‍♂️
May 30, 2022 11 tweets 9 min read
In 12 months, our SaaS went from $0 to $1M ARR.

It's so easy. You just need to commit.

Nah! I'm kidding!

It was really hard 🤯

Here's a few things we did to achieve each major milestone. $0 👉 $1K MRR

- shipped a useful but very imperfect product

- Had a small but relevant audience on Twitter (about 3K followers for @tibo_maker back then)

- Wrote on Reddit

- Ultra-basic landing with a demo GIF and a CTA, that's it.

(yes it really was that ugly 🤮)
May 27, 2022 10 tweets 3 min read
Get your 30-day content calendar in an hour

15 ways to get more high-quality tweet ideas 👇 1) Take inspiration from others in your niche 🔎

Twitter has a search bar: enter a keyword.

Click on the "people" tab.

Take a look at what they're writing about.

Get inspired and bring your views on the topic to life.
May 1, 2022 9 tweets 2 min read
If I were starting a new SaaS today (after making $50k/month with the last one), here’s what I’d do 1/ Niche, niche, niche

Bootstrapped, VC-free and profitable businesses are built by understanding the needs of a specific group of people.

Start out niche, always.

Expand later.
Apr 29, 2022 6 tweets 1 min read
What does the future of Linkedin content look like? This is what we’re seeing. 1. Content inspired by what people actually want to read and learn more about.

Instead of posting content for the sake of “being active” which data tells us isn’t really helping you with anything.
Apr 26, 2022 7 tweets 5 min read
Got to $800k ARR. Next target is the big $1M.

Here's 5 things we did to get where we are now.

And I swear you won't have read these 100 times on Twitter already. Image 1/ Find an audience if you don't have one

@tibo_maker and I started with a limited audience when we launched Tweet Hunter.

So we partnered up with @OneJKMolina who had the perfect audience

👉 If you don't have an audience yet you can partner with someone who does!
Apr 22, 2022 11 tweets 9 min read
Our landing page cost us next to nothing but took us to $50K MRR.

And it's not like I'm a pro designer or CRO expert.

Here's the tools we used and how we built and improved it 👇 1) For the landing page itself: Carrd

Cost - $19/year

Carrd is the best option for people who aren't familiar with web design. And yes, you can use it to create a SaaS landing.
Apr 5, 2022 12 tweets 16 min read
We hit $50k MRR with 4 team members.

Here's 9 companies that grew their SaaS to $50k MRR with a small team👇

Disclaimer: based on LinkedIn info 1) App Store Analytics

Founder - @drsim

👉 Great for optimizing Shopify App Store listings for more traffic and installs

🔥 What worked? Extensive background of the founder. Skilled in everything Shopify and SEO.
Feb 23, 2022 8 tweets 9 min read
Every day I get brands asking me for advice on how to grow on Twitter.

They all make a big mistake.

Here's what it is: Twitter is the most "human" social network there is.

Possibly only beaten by Reddit.

People on Twitter follow other people.

Not brands.

So how do you succeed as a brand here?

Most likely, you don't.

But there's a solution.
Dec 29, 2021 10 tweets 2 min read
In the last month I've gotten 2 emails from users who were aggressive and insulting.

But I didn't let them get away with it.

And they're still clients.

Here's what it was about and how I turned things around: The first email was the typical "how dare you bill me, I hate your guts, lawyer up"

(real words were a lot worse)

Within 30min that person had a reply from me.

Here's what I said:
Dec 27, 2021 9 tweets 2 min read
9 months ago I left my job.

Now I run a profitable SaaS at $26K MRR.

It's that easy.

LOL.

No it's not.

Here's what it took: It didn't start 9 months ago.

It started in 2014.

When I met my cofounder Tibo.

We built our first startup. We worked tirelessly. And... we failed.

I was even the first one to give up.
Nov 18, 2021 15 tweets 3 min read
Funny how founders will spend months building an MVP.

But won't invest a couple days to add some Minimum Viable Marketing.

Here's how to do it and get those damn first users.

A thread. Minimum Viable Marketing

or what you need to give your product a shot on the market.

You've spent weeks or more building it.

Don't let it go to waste.

It's not that hard. Promise.
Nov 9, 2021 10 tweets 2 min read
Pricing your SaaS is hard.

I certainly don't respect "best practices".

We don't have a free plan.

We ask for card details to start a trial.

We're more expensive than some of the competition.

But it's all on purpose.

Here's why you should do the same: Everyone who owns a SaaS is so focused on revenue.

But a real business runs on margins.

And most businesses have variable costs.

So it all comes down to this:

Should you do anything to get that extra user?

And the answer is no.
Nov 3, 2021 21 tweets 10 min read
I launched 7 products on Product Hunt.

Failed 6 times.

Last week, I finally landed the 1st spot.

Here's how, and what I learned

A megathread on how to crush your launch day: First, results:

#1 Product of the Day
#2 Product of the Week
1764 visitors
171 sign ups

I'll tell you how that translates to revenue once I know.

Here's everything we did to achieve that:
Nov 1, 2021 12 tweets 3 min read
Ever watched Survivor?

The show about surviving on an island by eliminating all other participants?

I discovered it was actually a free marketing course.

My takeaways in a fun AND useful thread 👇 Survivors don't have a place to sleep, endure terrible weather and exhausting competitions, and barely get any food.

But they'd give anything to stay in the game.

Why?

Sense of belonging + personal ego.

Here's how the producers do it:
Sep 22, 2021 10 tweets 6 min read
8 lessons I learned from building a startup to $3k MRR: 1. Partner up with influencers

We partnered up with @OneJKMolina because he has the audience we want

He has 4x the leverage me and @tibo_maker have, combined

Builder + Marketer + Influencer = Killer combo
Sep 21, 2021 7 tweets 2 min read
I tested 100s of user acquisitions channels in my 10-year career as a marketer and founder

Here are my favourite ones

[Quick Thread] 1) Online Ads

Google Ads
Facebook Ads
Reddit Ads
Twitter Ads
Gmail Ads
YouTube Ads
Snapchat Ads
TikTok Ads

So many platforms.

My only advice: get in early and get first mover advantage.

Catching up is a lot harder than being first.
Sep 19, 2021 11 tweets 4 min read
I write over 200 tweets a week for me and as a ghostwriter

Here are 9 ways to make sure your tweets always get high engagement.

Quick thread: 1) Reading:

If you don't have many ideas,

Read a book chapter,

Take notes,

Then add your own twist to the notes.

Easy.
Aug 24, 2021 8 tweets 2 min read
I've cofounded 3 startups, been a part of 8 and crashed so many times.

Here are 5 lessons I learned the hard way (so you don't have to): 1. You're not supposed to be there for a long time

Startups require A LOT of energy.

6 months - 2 years in, you start getting bored.

If you're not getting at least some traction, you can always join another one.

That's the beauty of it:

There's always something to build.
Aug 21, 2021 6 tweets 1 min read
4 lessons I learned building a startup valued at $1 Million: 1. $250,000 is not a lot of money (amount we first raised)

Costs pile up, things break...

When you raise money just because, you'll also spend money just because

Better to build the company on your own and spend money when you need it,

NOT the other way around.