Why so many people hold $PN and why you should too. A normal golden circle has businesses answer what? how? why?. Let's start at why? "Probably Nothing is an experiment in working on something at the last responsible moment, with an all-star cast of actors & writers." "If community is the IP, then we have a patent on positivity." these quotes from the thesis give you an idea of the vision of what $PN is attempting to do.