Human beings are usually not rational.
So, don’t be surprised or disappointed when a jobless person is contributing N10,000+ (his or her entire savings) towards a $100K #GoFundMe for someone that is penalized for a bad behavior.
Yes, that person might never contribute to any cause to help a dying friend or relative (that they know), but the euphoria of the moment would make them contribute to a hype for someone they got to know on a show that is still less than one month running.
Would they contribute any amount for their classmate or colleague that is starting off a small business in Mowe? No! There is no crowd effect in that.
Oh! I hear the governance analysts too. You are wondering why they won’t be willing to create or fund a reliable candidate to contest for that political position? It’s an issue of priority....and real politicians know and understand our true priorities....as a nation.
The organizers and sponsors understand market economics and psychology. That’s why they’ve stopped Big Brother Africa (BBA) for the Big Brother Nigeria (BBN) - the Nigerian market (real interests and priorities of the targeted demographics) is more profitable.
I forgot to ask - where were the people that were complaining about the increase in #DSTV subscription charges? They’ve paid so that they can watch #BBN and are also contributing to the #GoFundMe of the penalized housemate 🤣🤣🤣.
I love Multichoice. They understand the market.
At the end of the day, we are who we are.
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