Don't make ads, make TikToks! As a brand owner or agency, you know it's not THAT easy. There are plenty of trends that brands can take full advantage of for advertising or organic purposes. Here are FIVE top (current) trends that brands should be creating content around:
#1 Green Screen Eyes and Mouth is an effect in the TikTok platform that allows you to put a face on essentially anything. Most videos with this feature incorporate humor. It looks very organic and is great for brands that may not have abundant video content.
PS: We made this ad!
#2 Product Tutorials: you can never go wrong with showing someone how to do something. #FoodTikTok is a huge community and recipes fall into this category. Show your audience how to make something amazing with your product.
PS: We made this ad!
"I Want It, I Got It" actually comes from a trending sound, and while you may not own the rights to it, who says you can't make your own version with upbeat audio or your own voiceover. Virtually taking the items out of the screen is an eye-catching attention grabber.
Our ad!
Internet Finds I Can't Live Without is essentially a TikTok-approved version of #ThingsTikTokMadeMeBuy. Unfortunately, you can't claim a product is associated with TikTok in ads but, TikToker's are going viral every day simply for posting their best internet finds.
Made this too
Lifehack/Product Dupe is the TikTok version of "Us vs. Them" — show why your product is better than your competitor (price/quality). BONUS: use TikTok's text-to-speech feature when adding text overlays. This is a hot trend right now!
Did I miss one? Let me know in the comments👇
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