Oren John Profile picture
The internetโ€™s Creative Director. My newsletter on bringing products to life๐Ÿ‘‡

Apr 30, 2022, 11 tweets

Caffeine culture dominates on Instagram and TikTok.

#coffeetiktok has 2.1 BILLION views

Here's five products with breakdowns you could launch in this niche ๐Ÿ‘‡๐Ÿผ

Every week I break down a niche on here with product ideas, pricing etc, and include the factory links in my newsletter.

My goal: help new entrepreneurs learn how to make their own differentiated products and take advantage of the consumer shift towards smaller brands.

A quick scroll through Tik Tok can easily give you a dozen product concepts, and show you just how big the targeting group for online ads or influencer posts is.

It's essentially endless.

This is a huge opportunity, even in a saturated space, to find an angle.

Now, onto the products.

We're going to break my cardinal rule of "no electronics products until you've done this multiple times" because... sometimes you just need to live a little.

Electric milk steamer -- $19, 1k MOQ (minimum order quantity), custom logo and packaging.

I 100% believe you could make real money with this milk frother form factor in cool color combos (gradients, patterns etc).

You can order without customization in as low as 2 for $6/e. 500+ for custom, 1k full custom with package and you're at $4.

This is a winner.

A simpler project:

Custom printed glass with a bamboo lid/metal straw combo.

100 MOQ with custom print, $2/e. 500 MOQ for custom package.

Fun patterns + sustainable angle is a layup.

Espresso machine for $47 at 1k MOQ.

This is a hard one to believe it doesn't suck, but certainly worth evaluating.

Shipping is sub $50 a unit at scale so imagine a custom form factor over this shell that you could retail for sub $500...

Influencers are constantly using square and odd sized containers, and I've seen multiple brands sell these.

This clear milk carton style bottle with a simple print job is another low minimum order quantity low cost.

200 MOQ, $2 each printed.

Run it!

What do you do with these ideas?
- Order a factory sample thru Alibaba
- Develop design, form factor & function customizations to help set it apart
- Get another sample to your exact standard
- Plan for your packaging and shipping logistics
- Calculate cost/profit & order

I hope you're inspired to kick off a product project!

I will send all the factory links to these in my Wednesday newsletter, subscribe if you want the direct plugs!

getrevue.co/profile/oren

I tweet product inspo, factory connects, and tips on
- how to bring products to life
- ensure they're differentiated
- building successful brands

Follow along for all that and more @orenmeetsworld

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