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📖 Helping people find amazing books & develop a reading habit. 📧 Get my list of 100 life-changing books (link in bio).

Jul 24, 12 tweets

If you want to become wealthy & well-known this book is for you.

Rory & AJ Vaden have helped 1,000+ people build their personal brand including Lewis Howes, Ed Mylett, and Amy Porterfield.

Here are 10 key lessons from their book:

1) It does you no good to be the "world's best-kept secret."

In order for someone to do business with you, they first have to know about you.

2) The goal of a personal brand is to simply find your uniqueness and exploit it in the service of others.

3) You are most powerfully positioned to serve the person you once were.

4) Trust is the new competitive advantage:

74% of Americans say they are more likely to trust someone who has an established personal brand.

5) People don't pay for information; they pay for organization and application of information.

6) 5 Ways to monetize your personal brand:

7) Having testimonials is the #1 most important factor for potential customers.

8) People who become famous first became famous for one thing. Then later, they expanded into other things.

Ex: Amazon only sold books. Now they sell everything.

9) An excellent tip to create better content: Think of a real-life person and imagine writing or talking directly to them.

10) A personal brand is NOT:

A personal brand is WHO YOU ARE.

PS: You can listen to the audiobook of "Wealth & Well-Known" for FREE here:

wealthyandwellknown.com/audiobook-rpp/…

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