Alex & Books 📚 Profile picture
Jul 24, 2025 12 tweets 4 min read Read on X
If you want to become wealthy & well-known this book is for you.

Rory & AJ Vaden have helped 1,000+ people build their personal brand including Lewis Howes, Ed Mylett, and Amy Porterfield.

Here are 10 key lessons from their book: Image
1) It does you no good to be the "world's best-kept secret."

In order for someone to do business with you, they first have to know about you. Image
2) The goal of a personal brand is to simply find your uniqueness and exploit it in the service of others. Image
3) You are most powerfully positioned to serve the person you once were. Image
4) Trust is the new competitive advantage:

74% of Americans say they are more likely to trust someone who has an established personal brand. Image
5) People don't pay for information; they pay for organization and application of information. Image
6) 5 Ways to monetize your personal brand: Image
7) Having testimonials is the #1 most important factor for potential customers. Image
8) People who become famous first became famous for one thing. Then later, they expanded into other things.

Ex: Amazon only sold books. Now they sell everything. Image
9) An excellent tip to create better content: Think of a real-life person and imagine writing or talking directly to them. Image
10) A personal brand is NOT:

A personal brand is WHO YOU ARE. Image
PS: You can listen to the audiobook of "Wealth & Well-Known" for FREE here:

wealthyandwellknown.com/audiobook-rpp/…

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Here are 12 key lessons from "How To Read A Book": Image
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We are in a reading crisis.

People have access to more books than any point in history, but are reading less than ever.

Here are 10 concerning charts about the state of reading:

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2) 46% of U.S. adults read 0 books a year Image
3) Readers used to outnumber non-readers 2 to 1. Now non-readers outnumber readers 3 to 1. Image
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In it @mbs_works shares 7 essential coaching questions and how to use them to unlock people’s potential.

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