SBI Media Profile picture
Jun 22, 2020 8 tweets 2 min read Read on X
Join us in the 'New Normal of Events'

It is an unprecedented time for the event and activations industry. The coronavirus stopped events and activations in their tracks, and getting back to normal will take some time, and even so, events will look very different in the interim. Image
The Novel Coronavirus has also forced many companies to explore work-from-home options, relying heavily on Wi-Fi, streaming, and video conferencing, that is not leaving anytime soon because we all have gotten comfortable with it.
And even if the world is opening up a little, there is still a wide gap to fill with the event space. There’s also no doubt that business events will look very different even when we come through the other side of this crisis.
Smart brand owners and event organizers have realized that it is better to have compelling virtual participation options, while carefully examining the return on investment for their brands and businesses.
SBI Media, Nigeria’s Next Generation media agency group has expertly thought through these processes and ticked all boxes, ushering the country into the era of the New Normal in product event launches online.
With its highly successful virtual launch of three iconic mobile phone brands into the Nigerian highly sophisticated market in the last two months.

Interestingly, the historic launch events reaped the benefits of the creativity behind them by chalking up immense global attention
and viewership when they were streamed live on television and across social media with millions of people watching from across the world each time. The business world is taking a new look, changing, evolving and creating creatively. And businesses that cannot tap into the
new normal would get left behind. While we also believe that the events business will come roaring back, adapting to the new normal now is how businesses can continue to stay relevant during and post COVID-19.

Ready for the new normal? Come talk to SBI Media.

#SBIMedia

• • •

Missing some Tweet in this thread? You can try to force a refresh
 

Keep Current with SBI Media

SBI Media Profile picture

Stay in touch and get notified when new unrolls are available from this author!

Read all threads

This Thread may be Removed Anytime!

PDF

Twitter may remove this content at anytime! Save it as PDF for later use!

Try unrolling a thread yourself!

how to unroll video
  1. Follow @ThreadReaderApp to mention us!

  2. From a Twitter thread mention us with a keyword "unroll"
@threadreaderapp unroll

Practice here first or read more on our help page!

More from @SBI_Media

Nov 9, 2020
Managing Your Customer Data Without Chaos

In marketing and media, we not only use data from different sources, we also collect, analyse and use data to optimise campaigns for better results.
However, handling and management of these data is a very delicate and important role every brand or business must take seriously.

Below are some of our best practices in management of customer and marketing data:
1. Store your customers' data securely and handle it responsibly.

Identify the types of data you collect and store, and the business tasks attached to each. If the data collected identifies a particular individual,
Read 17 tweets
Oct 26, 2020
Our Support for the Nigerian Youths is Unwavering

In the last few days, Nigeria and most especially the city of Lagos witnessed one of the most trying times that led to the avoidable loss of lives and wanton destruction of public and private property.
As a next-generation global media agency, Lagos has contributed to our growth and continuous ambition. The recent unfortunate incidence is of great concern to us and we are in solidarity with the people of Lagos.
We are optimistic that the current calmness will lead to a wave of lasting peace and tranquility that the city and the state have enjoyed and known for.
Read 5 tweets
Oct 19, 2020
Knowing the Value of Experiential Marketing

Whether it is brand perception building, lead capture or product purchase, experiential marketing is vital to these goals.
Experience drives perception and every brand and marketer’s challenge is to deliver an emotional understanding of the holistic brand by creating a meaningful appreciation of the brand through hands-on involvement and two-way interaction.
Doing so demonstrates a brand value beyond promotional messaging.
As we know, we live in a world where consumers aren’t buying into brand “promises” as they did once upon a time.
Read 14 tweets
Oct 12, 2020
Understanding The Mobile Consumer Mindset

Brands are constantly asking themselves the same question; What makes our customers tick? They ask this question because every brand wants to deliver more of what people want and less of what they don’t.
And this is a question that has become harder to answer in today’s digital world. Consumers now have more choices than ever before, and their expectations can appear to change on a daily basis.
This freedom to choose extends not only to what they purchase but how they purchase, and through which means they choose to engage and interact with brands.
Read 13 tweets
Oct 5, 2020
Why You Need Data Analytics

Data has always been a hot topic, and big data is everywhere these days. Data is also considered as a key factor in the success of a brand or company.
Data is perhaps more valuable than gold, some even say that data is the mineral oil of the 21st century.
But collecting and storing data is no warranty for growth and profit. So, what makes data powerful?
Well, all of us generate data all the time. We communicate via digital channels such as WhatsApp, Facebook, Twitter etc, we do online research, we take pictures with our smartphones and in doing so, we leave a data trail.
Read 13 tweets
Sep 26, 2020
To commemorate the 40th birthday of SBI Media Group's CEO, we are very excited to announce the launch 🚀 of the SBI Media Workshop. Image
A CSR initiative and free training workshop designed to help many young Nigerian youths leverage the tools they already have in their hands which is the Internet to become content creators,
entrepreneurs and learn how to benefit from the current business opportunities available within the modern media market.

Here is opportunity to jumpstart your career and dream for free.

sbimediaworkshop.com

Rethink possible! Become your own boss.
Read 4 tweets

Did Thread Reader help you today?

Support us! We are indie developers!


This site is made by just two indie developers on a laptop doing marketing, support and development! Read more about the story.

Become a Premium Member ($3/month or $30/year) and get exclusive features!

Become Premium

Don't want to be a Premium member but still want to support us?

Make a small donation by buying us coffee ($5) or help with server cost ($10)

Donate via Paypal

Or Donate anonymously using crypto!

Ethereum

0xfe58350B80634f60Fa6Dc149a72b4DFbc17D341E copy

Bitcoin

3ATGMxNzCUFzxpMCHL5sWSt4DVtS8UqXpi copy

Thank you for your support!

Follow Us!

:(