Want to write 1,000 words a day? Start with just 100 words a day.
If even that’s too challenging, start at a sentence a day.
Pick a starting point so ridiculously easy you have no excuse not to do it.
Build momentum.
A goal tied to a potential outcome — like a number of views, followers, or sales — is never entirely in your control.
But output goals are 100% in your control - X number of blog posts written, outreach calls made, etc.
Perfection is the enemy of consistency.
As Saturday Night Live producer Lorne Michaels famously said, “The show doesn’t go on because it’s ready, it goes on because it’s 11:30.”
Consistency doesn’t have to be time-consuming.
Consistent creators develop systems to make it easier to produce and release work on a regular basis.