The Ice-cream Rule Of Copywriting
Once you get THIS right, your conversion rate automatically TRIPLES!!
_________
You may know it as something else...but I'd love to call it the Ice-cream because..
Just like an Ice-cream, you take the first lick and then another till the👇🏾
Once you get THIS right, your conversion rate automatically TRIPLES!!
_________
You may know it as something else...but I'd love to call it the Ice-cream because..
Just like an Ice-cream, you take the first lick and then another till the👇🏾
entire bowl is empty and...
Same principle applies to great copies that really bring in money.
When your prospect starts reading your letter, you don't want them to stop and pick out bones—like when eating a fish.
No!
You actually want them to read the first word, down to the
Same principle applies to great copies that really bring in money.
When your prospect starts reading your letter, you don't want them to stop and pick out bones—like when eating a fish.
No!
You actually want them to read the first word, down to the
second...till they take your desired action.
And you only can do this by looking for an edge when editing your copy.
Pick out things that don't belong in the copy...cross your T's and dot your I's.
You gotta make sure the ingredients (words and emotional plugs) mix and run
And you only can do this by looking for an edge when editing your copy.
Pick out things that don't belong in the copy...cross your T's and dot your I's.
You gotta make sure the ingredients (words and emotional plugs) mix and run
smoothly till the entire bowl (copy) is empty (action is taken).
And that's it!!!
P.S: A bowl of vanilla ice cream will suffice right now and If you got copy issues, let me know.
Let's mix some ingredients and serve the best Ice-cream your prospect has ever tasted!!!
And that's it!!!
P.S: A bowl of vanilla ice cream will suffice right now and If you got copy issues, let me know.
Let's mix some ingredients and serve the best Ice-cream your prospect has ever tasted!!!
