X : You seem fairly dismissive of modern management theory?
Me : Eh? What modern management theory? Most stuff I come across in management books and consultant presentations are just stories with no context. It is slightly better than gibberish but not by much.
Me : Eh? What modern management theory? Most stuff I come across in management books and consultant presentations are just stories with no context. It is slightly better than gibberish but not by much.
X : What about Clayton's disruption?
Me : There are multiple forms hence the constant argument with Lapore. Both right and wrong.
X : Handy's second wave?
Me : Only works in product vs product substitution. Wrong play in product to utility.
X : Three Horizons?
Me : LOL.
Me : There are multiple forms hence the constant argument with Lapore. Both right and wrong.
X : Handy's second wave?
Me : Only works in product vs product substitution. Wrong play in product to utility.
X : Three Horizons?
Me : LOL.
X : Anti-fragility?
Me : Let me redefine cheese to mean yoghut and claim that no-one has created a word for cheese. I'll call it covfefe.
X : Cynefin?
Me : Fair enough, there's some good stuff out there. That's not gibberish and it's worth listening to.
Me : Let me redefine cheese to mean yoghut and claim that no-one has created a word for cheese. I'll call it covfefe.
X : Cynefin?
Me : Fair enough, there's some good stuff out there. That's not gibberish and it's worth listening to.
X : How about your maps then?
Me : Well, they're wrong. They're all imperfect. Think of them more like Babylonian Clay Tablets. In a decade or so, we will look back and laugh at how primitive they were. Which is as it should be. They are nothing more than an opening of door.
Me : Well, they're wrong. They're all imperfect. Think of them more like Babylonian Clay Tablets. In a decade or so, we will look back and laugh at how primitive they were. Which is as it should be. They are nothing more than an opening of door.
X : Social Practice Theory?
Me : Yep, that's good stuff as well. But then if you want real horror start reading books on business culture. It's good for a laugh.
X : There is some good out there?
Me : Pockets of it. Management is such a young field though.
Me : Yep, that's good stuff as well. But then if you want real horror start reading books on business culture. It's good for a laugh.
X : There is some good out there?
Me : Pockets of it. Management is such a young field though.
X : Technological revolutions and ...
Me : Oh, now you're getting more into economics. I have a bias, I know Carlotta. The work is exceptional. Same with Marianna and others.
Me : Oh, now you're getting more into economics. I have a bias, I know Carlotta. The work is exceptional. Same with Marianna and others.
... look, I'll cut it short for you. If you're after advice in management, leadership, organisation, culture or strategy ... just remember that everyone is still exploring an uncertain territory and most haven't even realised that mapping the landscape might be useful.
X : Might be?
Me : Might not be? Maps are judged by usefulness. You can't prove a map, they're representations. Of course the maps we have today in business are pretty pathetic, I know, I created the field. But they seem to be useful and someone will make a better map ...
Me : Might not be? Maps are judged by usefulness. You can't prove a map, they're representations. Of course the maps we have today in business are pretty pathetic, I know, I created the field. But they seem to be useful and someone will make a better map ...
... which was a major reason for making it all open.
X : Aren't you concerned that someone will take over the field?
Me : That's the goal. That's called progress. I damn well hope someone comes up with a more useful form of mapping than Wardley Maps. It's a start, not an end.
X : Aren't you concerned that someone will take over the field?
Me : That's the goal. That's called progress. I damn well hope someone comes up with a more useful form of mapping than Wardley Maps. It's a start, not an end.
X : What if someone doesn't?
Me : Well, that's bad news for mapping then. A field that doesn't evolve is a ... dead field. Could easily happen though. Maybe context doesn't matter. Can't see it somehow, I can't unsee what I've seen. But then that could just be inertia.
Me : Well, that's bad news for mapping then. A field that doesn't evolve is a ... dead field. Could easily happen though. Maybe context doesn't matter. Can't see it somehow, I can't unsee what I've seen. But then that could just be inertia.
X : How long before mapping becomes more industrialised?
Me : Ah, I do have a map of mapping. In general, that process takes 30-50 years and we're only 15 years into the journey. So, at least another 15 - 35 years to go. Management practices are slow to change.
Me : Ah, I do have a map of mapping. In general, that process takes 30-50 years and we're only 15 years into the journey. So, at least another 15 - 35 years to go. Management practices are slow to change.
X : So, 15 years before it becomes popular?
Me : At least. Assuming it survives. No guarantee of that, never is.
X : Why on earth would I spend the time learning mapping then?
Me : Because you find it useful. If you don't then don't.
Me : At least. Assuming it survives. No guarantee of that, never is.
X : Why on earth would I spend the time learning mapping then?
Me : Because you find it useful. If you don't then don't.
