Tencent and Tim Hortons will create esports themed coffee shops, including esports themed beverages, food and in store activities
- Tim Hortons opened its first coffee shop in China last year. Plan to open 1,500
- Tencent invested an undisclosed amount in the company this May
- Tim Hortons opened its first coffee shop in China last year. Plan to open 1,500
- Tencent invested an undisclosed amount in the company this May
- The traditional Internet Cafe business model needs innovation and offline mobile gaming / esports cafe's is one avenue being explored.
- Customised spaces:
Fast Wi-fi, Gaming chairs, fast charging ports etc...
Traditional food and drink experience
In store events
- Customised spaces:
Fast Wi-fi, Gaming chairs, fast charging ports etc...
Traditional food and drink experience
In store events
- Coffee shops can become the third place for gamers and esports fans in the offline world.
- Backing from Tencent will allow for a broad range of content / initiatives in store.
- Drive customer loyalty through experience
- Backing from Tencent will allow for a broad range of content / initiatives in store.
- Drive customer loyalty through experience
For now, yes.
FIrst store is opening in November apparently.
FIrst store is opening in November apparently.
