immad Profile picture
9 Sep, 7 tweets, 3 min read
1/ Excited to unveil Mercury Raise today - a program to directly connect our early-stage startups with top investors.

We have 40+ investors in the program including @eladgil, @alisonbarrallen, @shl, @ryanhoover, @a16z, @sequoia and @crv.

mercury.com/raise
2/ We at @BankMercury always want to help entrepreneurs succeed and one of the biggest asks we get is startups wanting to connect with investors.

Instead of trying to accommodate these asks on a one off basis we decided to productize the process.
3/ We ran a small beta last month and were surprised by the level of interest from both entrepreneurs and investors. Both sides are looking for better tools to connect.

The beta resulted in 20 intros between startups and investors and at least 2 checks.
4/ Investors still rely on in-network recommendations or cold emails to find startups. Startups on the other hand struggle to raise if they don't have a gatekeeper's stamp.

With COVID-19, previously serendipitous connections that got startups funding have also disappeared.
5/ The deadline for the next round is Sept 23rd. We'll share Raise startups with our network of investors and facilitate intros to the companies they are interested in.

Raise is free and available to all Mercury customers (Mercury is also free) who are raising <$5m seed rounds.
6/

Raise is still an experiment and we will improve/enhance it as we run a few batches.

You can learn more about Raise here: blog.mercury.com/company-news/m…
7/ Since so many investors are asking. If you want to be included email raise At Mercury Dot Com.

We are only including active seed investors (>5 deals/year).

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More from @immad

28 Aug
1/ One of the trickiest parts in a fundraising pitch is what to say when investors bring up an issue that is about a fundamental, unavoidable risks.

Every business at every stage has them, things like “what if Google enters your market?”, “what if CAC goes up”.
2/ My initial instinct is to turn these into discussions. “Great question, that would be bad, what do you think we should do?”.

I have noticed that devolves into a long, negative conversation that doesn’t resolve the issue and makes it seem like an even bigger deal than it is.
3/ What works is to have strong counter arguments that don’t leave too much room for discussion.

Question: what if Google enters the market?
Answer: Google has shown they don’t care about this market, the last 5 products they launched were a flop and it’s a huge market anyway.
Read 5 tweets
18 Aug
1/ Back in Feb @naval pitched me AngelList Rolling Funds.

Initially I was skeptical, but over time I have realized that this opens up a new class of LPs and GPs.

We will see a rise of active founders like @shl and simultaneously running rolling funds.
2/ I have been investing for 4 yrs. I have invested in more than 150 companies, including 3 unicorns (Rappi, Airtable, Rippling) and have an IRR of 50%

I am v. busy with @BankMercury but love investing and supporting entrepreneurs, that's why I started Mercury in the first place
3/ Rolling funds make it so I don't have to spend 6+ months raising money and I can avoid time on back office work. I can do the thing I love, which is investing.

It also means LPs that wouldn't have access to the tech startup asset class can back me and be part of the upside.
Read 7 tweets
12 Jun
1/ Every 2 months I do detailed investor updates. It allows me to get out of a tactical day to day mindset and think at a high level.

An entrepreneur asked me what format they should use so I thought I would share mine here with wider community.
2/

1. Company mission 1 liner: Just to remind everyone what we are about.

2. Investor asks: investors are sometimes busy so its nice to have your asks upfront just in case they can easily help.
3/

3. Key metrics:

Do as much work as possible for the investors. a) 4-6 months on KPIs (include revenue) b) month to month change %. c) graph for the most important metric.

Most important metric should be an early indicating metric for future net revenue or net revenue.
Read 8 tweets
8 May
1/ I often think about the subjects that middle/high schools don’t cover that are essential to:

A) making good life decisions.
B) making informed decisions as a voter.
C) being productive at work.

The pandemic highlights some of these gaps. So I thought I would make a list.
2/

Understanding ethics and ethical trade offs.

What is right and wrong and why?

There is a rich set of ways of thinking on this that are not touched on in normal education.
3/

Statistics and understanding probability.

This is touched on a little in maths but often not related to reality and mostly as an elective.
Read 10 tweets

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