An underserved portion of the family-owned SMB market is helping owners understand & make good choices about succession. If there's an obvious successor in the family, great, but oftentimes there isn't.

In those cases, many owners default to either selling or shutting down.
1/
Other options that are often ignored include selling to an ESOP, hiring a professional manager, thoughtfully grooming someone (apprenticeship), or even buying another business and having that firm's leadership run both companies.

2/
Those are harder choices to understand and evaluate for many families, which is why competent advisors could be really valuable. I'm not sure there's an easy way for those advisors to get connected to and build relationships with companies, but there's a clear need.

3/
I know many owners who "settle" by selling, when they'd really prefer to have continuity, but just don't know how best to achieve it, and it is a complex problem.

4/
And, it is especially disheartening to talk to people that have run into PE firms or other pro buyers and see how deflated the owners come away.

5/
"All they wanted to talk about was EBITDA, growth, margins, when what I care about is that they value my journey and respect the way I do business and treat employees, customers, and vendors. The way we do business matters as much as the money."

6/
If you're a buyer of these firms, respecting this viewpoint goes a long way in building trust and rapport - and you get to know great folks!

🧵 inspired by a couple of friends who have helped their families with these issues and talked to me about their challenges.

/end

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More from @tsludwig

1 Sep
Most people who buy a business, and nearly all who buy more than 1 company, will need to raise capital.

There is a lot of advice available about how to effectively raise funds, how to set terms, etc., but the best capital raisers that I know do a few things really well:
- Practice their pitch outside of the spotlight (and ideally with trusted contacts who will provide real feedback) to make it tight
- Create a contact strategy, starting with the easiest people to approach (most likely to say yes or most forgiving in case you mess up)
- Always ask for referrals to other potential investors and seek as many contact points as possible for high-value, high-potential investors. Keep expanding the network

Once the fundraising is in motion:
- They provide regular updates to everyone who has been contacted
Read 6 tweets
10 Aug
1/ I’ve known this was true in the abstract for a while, but over the past few months, I’ve had a number of conversations with business owners who are tired of running their companies, want to stay involved, but also take chips off the table.

The common ask: help me hire a CEO!
2/ Seems straightforward, but they don’t know how to do it and see making a mistake as a big risk. This is so vexing, that they are willing to sell a majority interest to someone that will take on the responsibility of recruiting the new leader.
3/ For buyers like me, this is exciting. Puts me in a position to do something I enjoy and am good at, plus the upside of ownership and the seller’s knowledge post-close. Seller gets a new CEO and partners that can help accelerate the business and be strategic thought partners
Read 4 tweets
3 Jul
10 (+1) things that have influenced my life:

1 - Being accepted into a private middle school - My first exposure to a culture of success and expectations of attending college. Learned I was capable of competing against the best if I applied myself (which wasn't always the case)
2 - Buddhism (I'm not practicing) - Teachings about following the middle path and that human suffering is caused by attachment made deep and lasting impressions. Also, the notion of living in the present to the extent possible.
3 - Marrying my wife - Found a partner with similar values, but much greater strengths in empathy, compassion, and organization. She's made me better, added immeasurably to the fulfillment in my life, and is largely responsible for the amazing people our children are turning into
Read 11 tweets
20 Jun
The first 100 days of an acquisition are so important. You're creating a lot of 1st impressions as the new owner/CEO and everything you do is under a microscope.

If not done thoughtfully, it can take years (forever) to dig out.
My best advice is, unless circumstances dictate otherwise, go slowly. Take your time.

Spend time with the employees. Learn their names and stories.

Meet customers. Talk about continuity of service, importance of respecting past practices.

Be Very careful about making promises.
You don't want to lose a key employee before you know their worth and have mitigated the risk of departure.

You want to validate your pre-closing diligence and address any key misses.

You want to save any customers that might use the transition as a reason to leave.
Read 4 tweets
25 May
A short story about deal making:

I had a very nice company under LOI, had built a great relationship with the sellers, and everything was marching towards closing.

There was just one lingering issue: negotiating market-rate rent, which we'd estimated in the LOI.

1/6
It is 2 weeks before closing, I'm big, big $ into non-refundable diligence costs, and already planning for the transition.

My phone rings. It's the seller saying we need to talk about the rent. He asks where I think we are on terms? Referencing the LOI, I tell him.

/2
He pauses, says this is uncomfortable, but that he insists on a material increase (~15% change in pro-forma EBITDA). Then, silence.

He says he wanted to tell me much earlier, but the brokers told him to hold-off and that he, rather than them, should deliver the news.

/3
Read 6 tweets
10 May
Buying a business, especially a good one, is hard. But not impossible. And not without risks.

Reducing those risks takes a good process, emotional control, discipline, savvy advisors, and relentless hard work. Though just about anyone can do it.
Don't be put off by the jargon, pedigrees of others that are successful, or even necessarily a lack of capital.

What follows are 10 tips that cover each stage of the acquisition process (a lot is left out, but I want to show that the process isn't complicated)...
1) Decide how you are going to source opportunities: DIRECT (contacting business owners directly via cold calls, email, trade shows, etc.) or via INTERMEDIARIES (brokers, CPAs, lawyers, wealth managers, and others that may have a relationship with business owners.) or BOTH.
Read 13 tweets

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