If you are struggling to pick a niche for your writing, you are probably overthinking it.

Virtually nobody starts off with a master plan.

Here are four successful writers explaining how they actually landed on their niche: 👇
First, @JamesClear.

He writes obsessively about habits today, but that’s not where he started.

Here’s how he landed on habit formation as his area of focus:

Next up: the blogger @patio11.

Here’s Patrick explaining how his popular blog ended up at the intersection of marketing and engineering.

(h/t @david_perell) Image
@anthilemoon told us that something similar happened after she started to publish on her blog regularly: Image
And finally, @danshipper from the Everything bundle.

Here’s some advice he shared on how to find a niche when you’re just getting started: Image
So if you feel stuck, consider putting a hold on your brilliant forward-looking strategy.

Instead, ask yourself what ideas you would be most excited to write about right now — then go do it.

In hindsight, it will all look like part of the master plan.
Read more on the Compound blog here: compoundwriting.com/blog/how-succe…

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More from @CompoundWriting

13 Jan
@khemaridh left a promising career on Wall Street to create full-time.

We sat down with him to discuss his journey and some advice he'd give to anybody considering doing the same.

A few takeaways + quotes: 👇
1. Ship quickly and often.‍ Image
2. No seriously, don’t overthink your first few posts. Image
Read 8 tweets
14 Sep 20
We’ve interviewed 100+ online writers about why they write and what their biggest challenges are.

A few learnings:

[Thread]
#1

The vast majority of writers do *not* write to build an audience, accelerate their career, or become internet famous.

They write because it helps them think.

Nearly every other benefit is secondary.
#2

Just about every writer struggles to pick a niche.

Writing-inclined people are interested in lots of things.

Almost everybody struggles to commit to one.
Read 7 tweets

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