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Utsav

25 Nov, 8 tweets, 2 min read

The Rise, Fall & Rise of Newsletters

a thread

I never read newsletters till the last 6 months because they were like spam and provided no real value. They were popular when Email started to get more users and became irrelevant after a few years.

Nobody saw newsletters coming back in action because everyone was/is focused on audio and video content because it is so engaging.

@SubstackInc

Then came @SubstackInc in 2017 and changed the game

The founders came with the idea of "Independent Writing"

Anyone can start a newsletter, build a community & monetize the newsletters through subscriptions.

Substack makes money when the creator monetizes their newsletter

You sign up for what you think would be interesting to read.

It's a very direct & personal transaction between the curator & the reader where Substack is only helping with distributing and monetization.

It's a win-win situation for Substack, curator & reader.

Other outlets have started to follow the same path. Economic Times started a paid subscription for select articles and it's fantastic.

@finshots

You can subscribe to @finshots @voxmedia @david_perell @JamesClear @augustbradley

How many newsletters do you have in your inbox right now?( I have a lot left to read rn)

New thread everyday for 30 days.

Tune in tomorrow.

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More from @notutsav

Utsav

@notutsav

29 Nov

Why Shampoo is a scam🧴💆🏻‍♂️

a thread🧵

While this is only a conspiracy theory it's pretty plausible a concept that originated 100 years and some say that the beauty industry came together to make Shampoo a necessity & essential product to earn more money.

While this is only a conspiracy theory its pretty plausible

Lets talk facts!

Shampoo strips the sebum i.e the natural oils your scalp produces which in turn tells your head to produce more oils.

By over washing, you remove hair's natural conditioning and send the oil glands into a frenzy to replenish what was lost.

Read 6 tweets

Utsav

@notutsav

28 Nov

Why Compounding is hard to understand for the human brain🧠

a thread🧵

Linear thinking in a Non-Linear World

Our brain works and thinks in linear pattern whereas everything that happens around us and inside us happens exponentially.

It is not very intuitive for us to think in exponential forms than it is to think in linear forms.

Try it out for yourself.

We interpret linear equations much better than non linear ones.

Some people call it the LINEAR BIAS

Read 8 tweets

Utsav

@notutsav

27 Nov

@DailymotionUSA

The failure of @DailymotionUSA

The Poor Man's @YouTube

a thread🧵

I have only been to Dailymotion only a couple of times in my 10 years of using the Internet & probably you have a similar story too. We have all gone to YouTube for creating, publishing, and viewing videos. There are reasons for this.

1. Failed to Monetize

Dailymotion failed to monetize its content for itself and the creators. They could not implement proper ways to monetize the content that's been created and out of many reasons one of them is the policy or the tolerance to inappropriate content.

Read 7 tweets

Utsav

@notutsav

26 Nov

Why Cricket🏏 is not our national🇮🇳 sport

a thread🧵

National sports/games are decided at the time of Independence.

Hockey🏑 was the most popular game at that time. It is that sport that brought us respect, fame & popularity as a country. It is what put us on the map in terms of Sporting events.

India is also one of the countries where Hockey originated and it made(&still makes)sense to have a sport that is born in the country than to replace it with a sport which is from a different region.

Basically, it's sticking to the roots.

Read 6 tweets

Utsav

@notutsav

24 Nov

The importance of Margin of Error

a thread

What is Margin of Error?

"A margin of error tells you how many percentage points your results will differ from the real population value."

I think it can be applied anywhere especially your expectations.

Put simply, Margin of Error is the margin that you keep with your expected outcome and the outcome that you will still be comfortable with.

Read 7 tweets

Utsav

@notutsav

22 Nov

The Power of First Principles Thinking

a thread

@JamesClear

@JamesClear & an excerpt Aristotle define it as

"a basic assumption that cannot be deduced any further. Over two thousand years ago, Aristotle defined a first principle as “the first basis from which a thing is known.”"

What is it exactly?

It is basically thinking from the ground up. It is that piece of information that cannot be proven wrong or be falsified. They can be applied anywhere.

They are the building blocks of life.

Read 9 tweets

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