Its #IPThursday again good people! This was one also requested a lot. Its the story of how the Polo you wear in South Africa is fake. Well maybe fake is harsh..... just not from the original company.
Meet Ralph, Ralph Lifshitz, or as we have come to know him, Ralph Lauren. Ralph was born and raised New York City, the youngest of 4 kids and your typical last born.
In his college years, Ralph pursued a career in business but he dropped out after two years, something only a last born would dare try to do.
Its #IPThursday again good people! This week we go through the story of how two brothers “stole” some trade marks belonging to Apple Inc. This is all about the little ways of exploiting trade mark law.
If you’re familiar with these threads, you know we start from the very beginning. The year is 1976, in a garage somewhere in a California surbub, three men Steve Jobs, Steve Wozniak and Ronald Wayne.
The three tech geeks wanted to create a computer. Wozniak or Woz, as they called him was slightly ahead of the curve. He hand-built the first computer, the Apple 1. So in order to fund this project, they all committed to selling some personal assets.
Welcome to another edition of #IPThursday. Its part 3 and last of the Cola Wars. This one is really something out of a heist movie. It involved the theft of IP, an FBI agent and a criminal case. At its core, this is a lesson of what can happen if you expose trade secrets.
Lets pick it up from the beginning again. In 1886, a man named John Pemberton blended syrup with carbonated water, coca, other extracts and even cocaine to make what we know now as Coca-Cola.
He went through some tough times financially, so just two years later he sold the recipe to Asa Candler for about $2k. Candler started distributing the drink throughout the US, and the rest is history!
Its #IPThursday again good people. I know it came late, sorry for the wait! This week I decided to continue with the Cola Wars, so think of this as part 2 of Coke V Pepsi. This week, the question is whether you can have a trade mark in the shape of a bottle.
Lets start with a quick recap from last week shall we? Coca-cola had established itself as the leading soft drink manufacturer in the world.
Despite their success and dominance over the 19th century, Coke began to face competition from Pepsi over the decades. Leading to the Cola Wars. Pepsi Cola grew in popularity through intensive marketing, while at the same time Coke grew to become a truly global brand.
Another week, another #IPThursday good people! We’ve all heard of the “Cola Wars” and this week I’ll be going through this war but with a twist (literally). Its Coke v Pepsi in TWIST trade mark case.
Our story begins sometime during the Battle of Columbus around 1865. US military member John Pemberton sustained a battle wound which left him in a fair bit of pain.
To ease the pain, he started using morphine, which he quickly became addicted to. In fact he became so addicted to the stuff he decided to look for alternatives that were “morphine free”.
Welcome to another edition of #IPThursday good people. This week we’re going through the battle between Epic Games’ Fortnite and several artists including the owners of the Milly Rock, the Carlton dance and the Floss.
Question: Are dance moves protected by Copyright?
As usual, we gotta start at the very beginning. In 1991 Tim Sweeney founded the company Potomac Computer Systems. At the time Sweeney was a student at Maryland University in the USA.
The idea was for this to become a computer consulting company, however he ditched this idea soon thereafter and he decided to focus on making video games.