One of my favorite things is finding a way to use internet / marketing/ or code knowledge for non-tech applications.

Ex:

- Looking for self-storage facilities owned by small operators.
- They may not know to list their businesses on GMB or how to distribute their website.
- As a result, if you’re just searching “self storage near X” they may or may not show up.

- That doesn’t necessarily mean they don’t have a site.

- So I look up the most common Wix for Self Storage SaaS providers.
- View Source on an example client site
- Extract something unique from this software
- Revisiting this list, I fire up publicwww.com

- Search the code snippet in publicwww… voilà.

A list of many (if not most) of the sites on the web using this company.

Export to CSV Image
Next steps:

1. Upload the CSV to Google Sheets

2. Clean the list up with a little RegEx deadhippo.com/2015/12/07/rem…

3. Brand new 3000+ potential lead list

4. Head over to Upwork to find someone to populate the rest. Image
Another non-RE factoid I happen to know from marketing life:

If you find businesses (in any category) named "123 Plumbing" or "AAA Storage" those are old businesses, and probably older owners.

Pre-internet the Yellow Pages was alphabetical.

1st listed got called first. Image
With some quick outsourcing (that clicked on every link and populated email/ city/ state in the doc) the list is now ready to sort, parse, and get to work.

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More from @amandaorson

21 Dec
Fintech thread:

Prior to Curve my background was startups, generally, and my domain expertise had been growth/ martech/ driving traffic and building, selling businesses atop that.

The last year has been going from 0 to 100 in all things payments and fintech.

1/
A few things I’ve learned, resources I’ve gone back to, and what surprised me as an outsider:

1. Fintech innovation is predicated on testing the limits of regulation and overcoming (or inventing an alternative to) existing infrastructure.

2/
Regulation (US specific): it’s important to remember that the US is a federated country made up of states, and our banking system reflects that.

In other countries like the UK, there’s one main regulatory body.

3/
Read 13 tweets
13 Dec
Talking with a younger relative considering college as a nontrad (he's 30):

I would only go to college if you had a job in mind and you needed a specific degree to do it.

Barring that I think a trade school is far better ROI.
He replied:

"I really haven't found any trade schools that I'm interested in unfortunately."
My advice:

TBH I think the notion of needing to be in love with your job is overstated.

I think it is MUCH more important that you lead a meaningful life, doing things that are meaningful to you, and your job can facilitate that in one of two ways:
Read 7 tweets
29 Nov
Holy crap Grosjean's car was cut in half! #F1
He was in this part of the car, that physically went through the barrier, at over 100 mph.

You can see the halo that saved his life in this photo. Image
As a firefighter who's responded to car accidents I am amazed he crawled out of this... while on fire, no less.
Read 5 tweets
27 Nov
1. I'm hiring.

2. Because I've worked in/ on a jobs board in the past (that was fun @ShanePike) I found myself thinking through a lot of old lessons, stats.

This post doesn't seem to exist on the web anymore, but I referenced things I learned from it several times this week.
The way people search for jobs is cyclical day-to-day every week. Image
The biggest day of organic job search interest is typically the Monday after New Years, every year. Image
Read 6 tweets
3 May
What's the most bizarre, highly-compensated job you've ever heard of?

Example: I met a CDL driver at the Gainesville, FL airport who delivers custom ordered RVs for a living. Drives them wherever nation-wide, flies or takes Amtrak home. Earns over six figures.
Commercial salmon boat captains in Alaska pull down highly variable incomes (they have to manage expenses, incl diesel fuel, deckhand salaries, licenses and food) but in good years they clear 60 - 80k in ~8 weeks between May and end of July. ImageImageImage
Another candidate: when I lived in San Francisco I met a guy that worked as a deployable emergency commercial diver; doing underwater NDT testing on ocean-going freighters that struck something, cutting nets or lines out of motors, etc.

Cleared 6 figures handily.
Read 4 tweets
9 Nov 19
"Some 33% of people who traded in cars to buy new ones in the first nine months of 2019 had negative equity, compared with 28% five years ago and 19% a decade ago..."

🚨🚨🚨

wsj.com/articles/a-45-…
Read 4 tweets

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