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Shreyas Doshi Profile picture
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22 Dec, 5 tweets, 2 min read
A How-to for Creative Ideas

1) Step out of the GTD mindset
2) Identify the main goals
3) Eliminate core assumptions
4) Ignore trade-offs
5) Connect unrelated concepts
6) Solicit many ideas
7) Take a break, percolate
8) Simulate the promising ideas
9) Validate the surviving ideas
The trouble with most companies w.r.t. creativity
A thread on preparing oneself for creative work
Creative Execution, "Jugaad" & High Agency
Creativity is essential for strategy (many folks make the mistake of assuming that strategy is only about being analytical, using frameworks, etc.)

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More from @shreyas

Shreyas Doshi Profile picture
24 Dec
A recap of tweets & threads on organizational psychology, organizational behavior, and company culture:

(strap in, this will be a wild ride)

1/20
👇🏾
1/
 The fundamental framework to make sense of organizational conduct:
2/
 Wondering why your company has suddenly become less fun for you as a builder? This framework might help explain it:
Read 22 tweets
Shreyas Doshi Profile picture
18 Dec
First-time founders, CEOs, and even employees should understand the playbook of the Incompetent Leader (IL).

The IL is savvy & charismatic, and excels at 4 things:
1) Feign competence
2) Create confusion
3) Buy time
4) Fail up

The IL playbook & what to do about it
👇🏾
The IL’s most favorite move is simple: Buy Time

The IL’s 2nd most favorite move is: Buy More Time.

After doing this a few times, the IL’s masterstroke is: Fail Up.

The IL will repeat this a few times over a 20-30 year career to reach “spectacular success”

Here’s how it works:
Once upon a time:

IL joins a new company, with much fanfare from the CEO, who really wants this to work out.

Remember, the IL is incapable of making a significant, singular impact.

IL doesn’t want anyone to know this.

So what does IL do?

IL sets the playbook in motion.
Read 33 tweets
Shreyas Doshi Profile picture
15 Dec
”It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.”
—A Wise Person

What we learn in school & must unlearn in business & life:
(1/10)
1/
 In school:
If X is true then the opposite of X must be false.

In business & life:
If X is a good idea, the opposite of X can also be a good idea.

(h/t Rory Sutherland)
2/
 In school:
Teacher provides a rubric, you follow the rubric to a tee, you deserve an A.

In business & life:
Most of the time, there is no rubric.
Read 12 tweets
Shreyas Doshi Profile picture
13 Dec
A thread of resources for aspiring & new Product Managers:

(should also be useful for Eng, Design, Data Science, Mktg, Ops folks who want to get better at PM work or want to build more empathy for your PM friends ☺️)

(oh, and pls also share *your* favorite resources below)

👇🏾
1/
Product Management - Start Here by @cagan
(hard to go wrong if you start with Marty Cagan’s work)

svpg.com/product-manage…
2/
Tips for Breaking into PM by @sriramk
(I’ve recommended this thread in my DMs more often than any other thread, by a pretty wide margin)

Read 21 tweets
Shreyas Doshi Profile picture
12 Dec
Product Wars.

Some say: understand users, have a strategy, take the time to build an amazing & delightful product

Others say: just build, ship quick & often, experiment, assess user reactions, learn, repeat

Both camps have evidence.

So what’s really going on?

Like a tweet👇🏾
(A)
Neither approach is as successful as advertised.

It’s just classic survivorship bias.

The successful ones try to dissect the elements of the approach that made their product or company successful, tweet about it, write books about it. And they do this with high confidence.
(B)
It depends on the type & stage of product.

An approach that works for a late-stage product can fail miserably for an early-stage product.

An approach that works for a b2b product can fail miserably for a consumer product.
Read 9 tweets
Shreyas Doshi Profile picture
7 Dec
The 10 Commandments of Product Management:
1/
 Thou shall focus on The User.
2/
 Thou shall not optimize for product outputs. Thou shall optimize for business outcomes.
Read 22 tweets

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