Low Friction Calls to Action that Start Conversations

If you are selling anything, wanna change job or looking for a well-paid job, you can't do without cold emailing. Below are some of the best CTAs you can include in your email.

"Are you available for a brief 10-minute call?
10 minutes? Really?

Nothing substantive takes 10 minutes.

If you're using WebEx, it takes 10 minutes just to log in.

Instead of asking people for 10 minutes, see if prospects are interested first.

Here are some lower friction calls to action you can test:

1. "Don't want to
talk to a salesperson? I get it. Here's a 2-minute video so you can determine if a conversation makes
sense." (Make sure you have a pre-recorded video).

2. "Would it be okay if I sent you a 3-minute video on how we can potentially help you increase your social media shares?"
3. "Would you be open to getting a free guide on how you can reduce expenditures on ads?

4. "Not sure if this is of interest and, if not, that's cool. But if it is, would an email exchange make sense to determine if this is worthy of a conversation?

5. Noticing a sharp decline
in cold email response rates due to poor copy. This trend could have a detrimental impact on your monthly SQLs. What are you doing to stand out in the sea of same to ensure you book enough meetings? It may not be a fit, but we're using 2 new copywriting techniques that are
helping SDRs break through to IT professionals. Open to a brief email exchange so you can determine if this is worthy of a conversation?

6. Are you open to learning about an unusual approach that might help your SDRs start more conversations with HR Directors?
By unusual approach, I mean a thinly veiled sales pitch, but I often end up giving great ideas away, so you should take me up on this.

If I missed out anything important to having a good CTA, please add and RT

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More from @omoalhajaabiola

3 Jan
This Year, I will be updating this thread. It's about what many people call "Lazy Gigs". Doesn't matter who you are, your educational level or awareness about freelancing. You will make money from it if you have an internet and a smart phone.

Lazy Gig Number 1
Make Money Selling
Social Media Accounts:

For this method you will be putting followers on an Instagram account and selling it for anywhere from 2x-10x what you spent on it.

1. Signup on SMClerk.com, this is the website you will use for putting followers on an Instagram account.
2. Decide what niche account you want to sell.
Comedy/Memes
Luxury
Sports
etc.

3. Signup an Instagram account and name it something related to that niche. Add a profile picture related to that niche. Add a bio related to that niche.
Example: here (i.imgur.com/wQZXnBt.png)
Read 6 tweets
28 Dec 20
FINALLY: Top 100 Local Niches To Build Passive Income in 2021 REVEALED.

After I researched over 500 Small Businesses that are looking to promote their online brand, I have selected the TOP 100 Local Small Businesses that are most likely to DOUBLE your Passive Income in 2021 and
beyond! If you have ever worked with local clients before or you just want to start delivering digital services, this List will help you along your journey to find the best and profitable prospects to work with

1. Personal Injury attorneys
 2.Chiropractors
 3.Roofing Contractor
4. Divorce Lawyers
 5. Truck accident lawyers
 6. Massage and Spa
 7.Roofing Materials Dealers
 8.Air Ambulance Services
 9.Inflatables
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 11. Party Facilities 
12.Plaques Retail 
13.Child Development Centers 
14.Local Medical Service Plans
15.Gastroenterology
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26 Dec 20
Crafting your Unique Selling Point as a FREELANCER

I received torrents of request from freelancers to review their profiles. Sadly, what I saw were empty and vague profiles that are often ignored by today's busy business owners. You will struggle to make a dime with such
Profiles.

" I am experiencing graphic designer"
"I am a versatile SEO writer"
" I will write the best copy for your website"

None of these is really “saying” anything unique about your service.

These profile descriptions can be adopted by any freelancer. And, to make matters
worse, not one of these cute little “feel-good” phrases will pass the “Who Cares?” Test! Not even one!

Tragic

About 99% of your prospects need “meaningful specifics”…instead of
“vague generalities”… to make a buying decision.
They need to be told why they should choose you
Read 14 tweets
25 Dec 20
1 Cold Email, 10 closed deals

This email is based on “actions’ your prospect took. These actions might be a product launch, a new offer, a new blog, a press release…any action that might represent an opportunity for you to help.

Having action gives you a reason to email and
makes the email itself feel less cold and unsolicited.

You have to do some leg work in order to find relevant actions you can email them about.

Here is one way to find “actions” that you can use as a reason for your email:

Use LinkedIn or a Google Search to find businesses
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Identify potential needs of these businesses and how you can fill those needs. Can you write blog posts? Articles? Facebook Ads? Video
Read 10 tweets
23 Dec 20
If you are into writing Facebook ads copies, one proven way to get clients is using the Facebook ads Library. Some of the ads in that library are terrible. Conversions are low. Reach out to them with a better copy for their ads. If you are into SEO, target attorneys
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Many of them are currently hiring looking for a longterm relationship with competent
Read 4 tweets
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Top 20 INSIGHTS FROM "THE BEZOS LETTERS" BY STEVE ANDERSON

1. Leaders should see business risk as an investment rather than something to be avoided. Bezos often takes risks based on what he observes to be future opportunities rather than a sure bet, such as emerging technologies
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3. Utilize A/B testing and invent on behalf of the customer
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4. Identify what your company is known for, then experiment with advances in that marketplace. For example, this is how Amazon
Read 21 tweets

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