Thread by @cabel

Very very glad that Apple Music is hiring amazing artists and making these wonderful, rich, beautiful animations

And they're not afraid to try different styles, like this stop motion-y one

I can only assume this is a render and not a physical set, but I'm not so sure, the neon is constructed so correctly!

May these remind the world — and other departments at Apple? — that texture, color, detail, richness, even humor, can be pretty fun to look at and can make you feel happy

I'll post more if that's ok with you? Welcome to the Apple Music Editorial Graphics Department Appreciation Thread®

Some are subtle and beautiful

This one is hilariously LITeral 🥁 but really fun

I love the early CG vibes of this one and its dedication to a long loop

This one might actually be genuine stop-motion!

And this is more traditional animation.

The family ones are funny!

And sometimes very funny!

Finally (for today at least) is this beautiful day/night cycle that is just perfect and also makes me want to live here.