People enjoy different content formats based on their personal preferences.
Some like videos where others prefer to read. So an easy way to reach a wider audience is to repurpose blog posts as videos.
Some like videos where others prefer to read. So an easy way to reach a wider audience is to repurpose blog posts as videos.
For example, in 2019. we published a blog post about ranking higher on Google.
ahrefs.com/blog/how-to-ra…
We later repurposed this as a video.
ahrefs.com/blog/how-to-ra…
We later repurposed this as a video.
How do you figure out which blog posts are best for repurposing?
If the post gets lots of organic traffic already, then it’s a good candidate for repurposing.
Why?
Because you can then embed the video in your blog post to appeal to more visitors.
If the post gets lots of organic traffic already, then it’s a good candidate for repurposing.
Why?
Because you can then embed the video in your blog post to appeal to more visitors.
You should also consider repurposing posts about topics that people are searching for on YouTube.
For e.g, the keyword "local SEO" has ~500 monthly searches in the US on YouTube.
For e.g, the keyword "local SEO" has ~500 monthly searches in the US on YouTube.
That’s why we repurposed our post about local SEO as a video.
Repurposing blog posts into videos can also help you claim multiple spots in Google’s search results thanks to the video carousel.
Repurposing blog posts into videos can also help you claim multiple spots in Google’s search results thanks to the video carousel.
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