The P.I.M System - Personalized Image Marketing On LinkedIn
aka
>> How the CEO of a $2b company responded to an animated cookie monster gif
>> Was going to turn this into a paid guide
>> Thought I'd give it away for free instead
Let's go!
⬇️⬇️
// THREAD //
1/9
aka
>> How the CEO of a $2b company responded to an animated cookie monster gif
>> Was going to turn this into a paid guide
>> Thought I'd give it away for free instead
Let's go!
⬇️⬇️
// THREAD //
1/9
HOW DOES IMAGE PERSONALIZATION WORK?
First, use a real picture
It can be of you standing in front of a board
or use any object eg stock image of a billboard
Layer text and other images on top of that pic
Use customisation merge fields for personalization
That's it
2/9
First, use a real picture
It can be of you standing in front of a board
or use any object eg stock image of a billboard
Layer text and other images on top of that pic
Use customisation merge fields for personalization
That's it
2/9
WHY DOES IT WORK?
>> Human psychology is hard-wired to trust someone when we look them directly in the 𝗲𝘆𝗲𝘀
>> Its much harder to be offended & hit spam or disconnect
>> Its much easier to give consideration to your offer, as trust at a subconscious level is higher
3/9
>> Human psychology is hard-wired to trust someone when we look them directly in the 𝗲𝘆𝗲𝘀
>> Its much harder to be offended & hit spam or disconnect
>> Its much easier to give consideration to your offer, as trust at a subconscious level is higher
3/9
𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗘𝗺𝗼𝘁𝗶𝗼𝗻𝘀 - 𝗨𝘀𝗶𝗻𝗴 𝗣𝗲𝘁𝘀
>> Pet marketing is as old as the hills. People love their pets.
>> Even if they don't want your offer, you've brightened their day & made them smile
>> People need to know, like & trust you before they say yes...
4/9
>> Pet marketing is as old as the hills. People love their pets.
>> Even if they don't want your offer, you've brightened their day & made them smile
>> People need to know, like & trust you before they say yes...
4/9
𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗘𝗺𝗼𝘁𝗶𝗼𝗻𝘀 - 𝗨𝘀𝗶𝗻𝗴 𝗛𝘂𝗺𝗼𝘂𝗿 & 𝗚𝗜𝗙𝘀
>> Humour is powerful but requires advanced skills
>> Make someone smile and they're 75% sold on you
>> This cookie monster GIF got me a positive response from the CEO of a $2b US Corporation
5/9
>> Humour is powerful but requires advanced skills
>> Make someone smile and they're 75% sold on you
>> This cookie monster GIF got me a positive response from the CEO of a $2b US Corporation
5/9
𝗖𝗿𝗲𝗮𝘁𝗲 𝗗𝗲𝘀𝗶𝗿𝗲 - 𝗨𝘀𝗶𝗻𝗴 𝗦𝗰𝗿𝗲𝗲𝗻𝘀𝗵𝗼𝘁𝘀
>> Selling SaaS? No problem, screenshots ROCK
>> Make them look hand-made & personal, not slick as an ad
>> They generate curiosity & build value/desire for the solution
>> No personalization even needed here
6/9
>> Selling SaaS? No problem, screenshots ROCK
>> Make them look hand-made & personal, not slick as an ad
>> They generate curiosity & build value/desire for the solution
>> No personalization even needed here
6/9
LinkedIn Personalization on Steroids - 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗣𝗿𝗼𝗳𝗶𝗹𝗲 𝗣𝗶𝗰𝘁𝘂𝗿𝗲𝘀
>> LinkedIn profile picture personalisation is POWERFUL
>> When you see your own photo, your subconscious demands you pay close attention.
>> This is HARD-WIRED into our brain.
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>> LinkedIn profile picture personalisation is POWERFUL
>> When you see your own photo, your subconscious demands you pay close attention.
>> This is HARD-WIRED into our brain.
7/9
All these images were sent by LinkedIn message, but email works too
and yes, automation software exists to do this at scale
Nifty images is great
But I use Hyperise
Connect Hyperise to Expandi
➡️ now you can post to LinkedIn ⬅️
8/9
and yes, automation software exists to do this at scale
Nifty images is great
But I use Hyperise
Connect Hyperise to Expandi
➡️ now you can post to LinkedIn ⬅️
8/9
Now you know how to get crazy insane responses to your LinkedIn messages with images
& in your cold/warm emails
If you got value from this thread please like/comment/RT 👍
Want more KING content & surprises?
Join my 'secret' email list
⬇️⬇️
connectedclients.co
9/9
& in your cold/warm emails
If you got value from this thread please like/comment/RT 👍
Want more KING content & surprises?
Join my 'secret' email list
⬇️⬇️
connectedclients.co
9/9
P.S Want to get a PDF of all the screenshots and case studies in this thread for ease of reference?
I'm giving that away to everyone on my email list
Its in the first email you receive when you sign up at
➡️ connectedclients.co
I'm giving that away to everyone on my email list
Its in the first email you receive when you sign up at
➡️ connectedclients.co
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