In a world where information is absurdly abundant, packaging is everything.
Good ideas expressed poorly are bad ideas.
Skills that increase your ability to "package" things, present arbitrage opportunities everywhere you look:

Rewrite
Redesign
Rebuild
Get yourself in the upper quartile of any of these (or a combination of them) and you're set.

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More from @jackbutcher

5 Feb
10 Concepts from Build Once, Sell Twice: (thread)
1/ Build once, sell twice.

Move from selling your time to storing your effort in digital assets that you can sell twice. Image
2/ Focus

The more frequently you interrupt the compound curve, the longer time-freedom will elude you. Image
Read 12 tweets
3 Feb
There is a pervasive illusion that building things on the internet creates "passive income."

It doesn't — it creates "leveraged income."

(...eventually!)

There will be plenty of first hand failure before any meaningful exponent effect.
Anyone who tells you otherwise is either a massive statistical anomaly, or lying.
"The internet" doesn't make your business successful — it just grants you the ability to:

1/ Automate repetitive things
2/ Reach anyone on earth
Read 7 tweets
2 Feb
Every quarter or so, we send out a note to request reviews for @visualizevalue products.

Every quarter, I am blown away by the response. Thank you all.

For those on the fence, I'll attach a few in a thread below as they come in (better to read what other people say than me)

The products in question:

Build Once, Sell Twice —  bit.ly/33OXCVv
How to Visualize Value — bit.ly/2Ug5uZV
VV Training Bundle — bit.ly/2TGqVDf
Read 10 tweets
1 Feb
Building a Personal Monopoly: (thread)

How to combine competence, curiosity, and character to create a category of one.

Image
1/ Competence

If we want anyone to spend their time, attention or money on anything of ours, we must first be competent.

Lots of people are competent, so there's lots of competition here.

Let's say this is "school teachers" Image
2/ Competence + Curiosity

If we add curiosity to the mix, competition starts to thin.

This separates the generalist practitioners from the irrationally passionate.

Let's say this is "school teachers who are curious about learning innovation" Image
Read 9 tweets
28 Jan
The DICE Framework: (thread)

I just shared this idea in "How to Build a Personal Monopoly" w/ @david_perell

Here it is again.

1/ Divergence

Steve Jobs famously said "You can only connect the dots looking backwards."

So your job to begin with, is to collect dots (h/t @traf), or "diverge" — we're pulled our curiosity to create competence: Jobs, projects, experiences, books, people, places, ideas, etc.
2/ Convergence

The stringing together of the things you care about in a unique (and marketable) manner.

For me — design, commerce, philosophy, self-development.

This is where we "connect dots."
Read 9 tweets

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