Ford is investing $1 billion in an electric vehicle production facility in Cologne, Germany, with the European arm of the automotive giant committing to go “all-in” on electric vehicles in the years ahead cnbc.com/2021/02/17/for…
In plans announced Wednesday morning, Ford said its entire passenger vehicle range in Europe would be “zero-emissions capable, all-electric or plug-in hybrid” by the middle of 2026, with a “completely all-electric” offering by 2030
The investment in Cologne will see the company update an existing assembly plant, converting it into a facility focused on the production of electric vehicles
"Our announcement today to transform our Cologne facility, the home of our operations in Germany for 90 years, is one of the most significant Ford has made in over a generation,” Stuart Rowley, Ford of Europe’s president, said in a statement
"It underlines our commitment to Europe and a modern future with electric vehicles at the heart of our strategy for growth,” Rowley added
The business also wants its commercial vehicle segment in Europe to be zero-emissions capable, plug-in hybrid or all-electric by 2024
With governments around the world announcing plans to move away from diesel and gasoline vehicles, Ford, alongside several other major carmakers, is attempting to ramp up its electric offering and challenge firms such as Elon Musk’s Tesla
Earlier this week, Jaguar Land Rover announced that its Jaguar brand would go all-electric from the year 2025
The company, which is owned by Tata Motors, also said its Land Rover segment would roll out six “pure electric variants” over the next five years
South Korean carmaker Kia will launch its first dedicated electric vehicle this year
Germany’s Volkswagen Group is investing approximately 35 billion euros (around $42.27 billion) in battery electric vehicles and says it wants to roll out roughly 70 all-electric models by 2030
Last month, the CEO of Daimler told CNBC that the automotive industry was “in the middle of a transformation"
“Next to the things that we know well — to build, frankly, the world’s most desirable cars — there are two technological trends that we’re doubling down on: electrification and digitization,” Ola Källenius told CNBC’s Annette Weisbach
The Stuttgart-headquartered firm was “pouring billions into these new technologies,” he added, stating they would “drive our path towards CO2-free driving"
This decade, he went on to claim, would be “transformative"
AND SO IT BEGINS IN EARNEST
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Bill Gates praised Tesla and its CEO Elon Musk's contributions on mitigating climate change in a New York Times podcast this week finance.yahoo.com/news/bill-gate…
What Happened :
"Well, it’s important to say that what Elon did with Tesla is one of the greatest contributions to climate change anyone’s ever made,” the billionaire-philanthropist said on NYT opinion writer Kara Swisher’s twice-weekly podcast “Sway"
“Underestimating Elon is not a good idea,” Gates added.
Why It Matters :
The Microsoft co-founder's comments follow Musk's appearance on Joe Rogan's podcast where he said he had heard that Gates might have had a short position on Tesla stock :