1/ For legal reasons, this can't be capital that we actually invest in startups. We raise that from LPs who then only see upside in the companies we invest in from that fund. This money would go to the @earnestcapital operating company that pays for our awesome team.
So this would let us continue to build out our team faster, provide more support for our portfolio and make awesome products like Trailhead.
2/ Investors would get a percentage of "carry" in all current/future Earnest Capital funds. Basically when we earn a return for our LPs, we take 20% of the profits and this group of investors would get a slice of that.
We already have a carry-sharing program for employees and our early investors where we essentially give it out, this would just let other investors effectively buy into that program: earnestcapital.com/profit-sharing…
Note: this is "basically" a profit-sharing arrangement so there's no need for us to ever "exit" for investors to earn a return.
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There's a growing quiver of tools for new fund managers to deploy innovative investment strategies, but it can be confusing for investors. Let's go over: 1/ rolling/subscription funds 2/ syndicates & SPVs 3/ crowdfunded GP equity
1/ rolling funds (from AngelList) or our own subscription fund allows Limited Partners (LPs) to invest into funds on a quarterly subscription rather than a big multi-year commitment. Here's our deep dive earnestcapital.com/quarterly-subs…
Investing in these funds means:
* you are an accredited investor
* you give the fund general parter (GP) discretion on where to invest
* you are providing the primary capital that goes into the invested companies
* you likely pay management fees to cover fund operations
Rad. 100+ commitments, $500k, 4 hours. We’re gonna do this. Excited to open up a way for more (unaccredited) investors to get involved in the @earnestcapital mission. More soon.
Fill in the form to reserve a spot for when we’re live.
bout to hit $600k (of course these are just soft commitments)! My plan is to raise no more than $1m and maybe less. Will give preference to folks on this list so feel the FOMO.
$800k (max here will be $1m).
Will this be the first ever pre-sold-out crowdfunding campaign?
If you haven't been following. Republic allows unaccredited investors (who otherwise can't invest in startups or funds like ours) to buy equity for as little as $100. We'd be looking at something similar to @Backstage_Cap here republic.co/backstage
With funds this works a little differently than equity in startups, essentially you are buying into the upside ("carry") of all the future funds we raise and invest, not investing in any particular fund itself. More of a long-term bet that "funding for bootstrappers" works.
Hi folks, I've been remiss on introducing you to the awesome companies we've been fortunate to back at @earnestcapital so here's a quick update thread 👇
Productized Services are an awesome opportunity for internet entrepreneurs and @manyrequests is the all-in-one-platform they need to manage clients, services requests, and the team fulfilling them. earnestcapital.com/earnest-capita…
We love niche B2B SaaS and Homeowners Associations (HOAs) are a classic example. @hoalife_app is building a full platform for HOA managers and homeowners earnestcapital.com/earnest-capita…
The magic formula: a founder with 1) an unfair advantage 2) in a strong market 3) with compounding benefits
1/ Create an unfair advantage. I think of these as mostly in either the Differentiation or Distribution buckets.
Differentiation is about product. It can be:
* A deep understanding of a niche market from experience in it
* Pace: the ability individually or as a team to ship high quality + quickly
* Combining multiple areas of competency to create a world class intersection
Reminder: the next opportunity to join @earnestcapital as an investor, backing founders of calm profitable software at the early stage, is coming up on 1 Oct. Looking likely we'll hit our $1.25m/quarter cap for this fund.
Our funds run on a quarterly subscription model.
Minimum investment is just $5k/quarter (some lower exceptions made for unrepresented folks): earnestcapital.com/quarterly-subs…