Hot take:

Most freelancers should be using LinkedIn Sales Navigator to find new clients/partnerships instead.

It's 100% worth the $80/month.

Here's how:
#1: Find new guest post opportunities

- Search for editors, content marketers, and SEOs, saving to a list as you go.

- Follow them on Twitter, connect on LinkedIn, and make note of the kind of content they create.

- After some time, follow up with your pitch
#2: Send personalized cold emails to potential clients

- Create a targeted search on Sales Nav (“Head of Content” at “Computer Software” companies with “less than 50 employees” in “California”).

- Export their email addresses

- Make a personalized, compelling pitch
#3: Build your network faster

- Save promising people & accounts to labeled lists ("Content Marketers", "Founders", "Top influencers")

- Spend ~20 minutes/day engaging with your lists

- Get 4x monthly InMail credits (20 vs 5 for LinkedIn Premium)

#freelance #freelancers

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More from @realBrookNash

16 Mar
Looking for more freelance work? Send cold emails.

This is the cold email I spent 90 minutes on back in June to land a $25k contract:
Subject — "Quick question about content"

(pt 1)
"Hi [name],

I had a question for you: what are your goals for content marketing this year?

I saw on LinkedIn that {your company} is hiring. As you expand your team, are you looking at growing with content too?
(pt 2)

"If so, I'd love to discuss how I can pitch in. I've helped B2B brands like TrustRadius, MediaRadar and Lusha boost their email marketing and SEO performance with great content.

Interested?"
Read 7 tweets

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