Australia's Murdoch law & the US newspaper anti-antitrust bill (see hearing last week) are examples of the unholy alliance of newspapers & government. Another from India: paying for space to run political propaganda. So much for journalistic independence. That is for sale.
Once news organizations decided to sell placement in the flow of news--sponsored or native content--it was not a big leap for government and politicians to buy that space to present their messages as news, neutralizing coverage of them. That's what's happening in India. 2/
Once news organizations decided to lobby government for protectionist legislation, it was not a big leap for government and politicians to ally against the forces of change threatening them both. That's what happened in Australia and is now going on in the US Congress. 3/
The question for journalists and their industry in both cases is this: Is survival worth your independence from the powerful institutions you are sworn to cover? Is survival worth the sale of your soul? 4/
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Another spot-on observation from this paper: "Moral panics in society act as a form of ideological cohesion which draws on a complex language of nostalgia"--i.e., life was better before Facebook, comic books, or books....
From Angela McRobbie & Sarah Thornton, 1995
More: Moral panics "are a means of orchestrating consent by actively intervening in the space of public opinion & social consciousness through the use of highly emotive and rhetorical language which has the effect of requiring that 'something be done about it.'"
From the same paper: Targeting! (before the web). When I worked at Time Inc., we had access to incredible amounts of PII with name and address.
The pandemic fundamentally changed booking, for now networks can call on people from most anywhere without the need for studio appearances. This opens up cable news to more voices, viewpoints, and expertise. So congrats, @JesseRodriguez: new opportunities ahead. 1/
Many years ago, at the webcam's birth, I wrote a proposal for shows based on networks of new voices & experts from their homes and offices. I was laughed out of a network exec's office (not MSNBC) because: video quality. Bandwidth is better. So is attitude. 2/
And many years ago, in a huge blizzard, I was among the first to appear on MSNBC via webcam (on Coast to Coast, when I was the blog guy). Rick Kaplan liked the edginess of it...for a few weeks, until the novelty wore off. Now, booking via cams will not go away. Or I hope not. 3/
"Companies without first-party relationships with consumers won’t be able to use their identity solutions on Google’s demand-side platform."
I spent a decade hectoring news companies to develop their first-party data & competence, to little avail.
The way to garner first-party data, I argued, was to build products, services, even clubs targeted at groups, needs, affinities. This is permission-based data (I build a service for parents; you use it; you are telling me you're a parent.) 2/ medium.com/whither-news/i…
This is also why we started a community of practice around commerce at @towknightcenter: to motivate publishers to learn how to build individual user profiling and to gather first-party data (and, btw, to create another revenue stream). 3/
You saw that story about the folded letter that has been left folded but can now be read, I'm watching the team explain how they did it here: facebook.com/letterlockingo…
Before the 1830s, you couldn't buy envelopes; letters were folded to send.
The scanner used to read the folded letter without unfolding it was designed for dental work.
As near as I can tell, Facebook's deal means it & Google can avoid the horrible code Australia is passing if they succumb to blackmail beforehand. "We won't kidnap you if you pay our ransom." Good at least that the law is detoured around but it sucks. cnet.com/news/facebook-…
In Australia, everybody's a loser, except Murdoch, who kidnapped them all. Pols wrote terrible, protectionist law to harm the net. Media soul their souls to the devil, Rupert. Google & FB made payoffs to avoid the law. The public? Nobody gives a shit about them.
Now the question is whether Australia will recognize this as the exercise of monopoly power -- my Murdoch -- and convene @MrKRudd' royal commission to investigate the fear in which he and his mob hold every other institution in the country. Should I hold my breath?
Google just announced a deal with News Corp. I hate this. It means that media blackmail works. It sets a terrible precedent for the net. It gives Google yet more power over news. It is a win for the devil, Murdoch. I really hate that.
I will bet you that Google News Showcase traffic will be minimal. That's not the point. It's just an envelope stuffed with cash. Politicians were the bagmen.
What angers me most is that *journalism* organizations had *no* shame and *no* transparency about their conflict of interest, cashing in their political capital to buy political favor and conspiracy to blackmail the tech companies. Journalism *never* reported its conflict.