Inspired by #GumroadDay to launch an info product, but don't know where you start?
Quick guide π
β’ What's something you're good at that others want to learn?
β’ Can you write a book with images, or record your screen and face with a voice over?
Yes & Yes? You can do it too!
I'm closing the sale of Programmatic SEO after 24h. Final count: $2,865 π
Thank you for your support. I hope my content adds tremendous value in your lives and business.
I also hope this inspires people to teach others their skills by creating quality content.
βοΈ
More π
Programmatic SEO was born with a simple validation tweet.
I hadn't made a single slide. Wasn't even sure anyone wanted it.
Discovering the right skill to teach others is the first step (much like discovering the right idea to build an app).
Mine was No-BS, full of value. That's why my course is short and to the point, filled with enough examples that you'll start pattern matching it elsewhere.
What's your style? How do you explain new ideas to your friends?
Try to write/record in the same way.
You need an audience π
It's impossible to have sales without building an audience.
An audience is a group of people who believe that you are a credible, trustworthy source of information.
Before you've proven your credibility to people, don't ask them for money.
Build in public π₯
Don't have an audience? That's okay, majority of us start without one.
One great way to build an audience is to build in public.
Summed up
β’ Do interesting stuff
β’ Share it in a way that's interesting to others
Further reading π
This is not a get rich quick scheme β
I tweeted for 2 years (intermittently) and blogged for 8 months before I made a single $.
At the end of the day, every person wants to earn $$
But the path to earning money is by creating value.
Create value for others -> Earn $$
By committing to this path of
β’ finding what you're good at
β’ where you can create value for others
β’ actually creating that value
You'll feel fulfilled each day + you'll earn your dream living.
Focus on the inputs. The outcome will take care of itself.
You got this!
βοΈ
Btw, shoutout to @MeetKevon's amazing guide to Building in Public.
Janel's NewsletterOS is 20%. Achieve newsletter success using her comprehensive Notion dashboard that helps newsletter creators curate, write & grow their newsletters.
π DailyHabits crossed 250 signups, majority coming from the ProductHunt launch.
These bumps are nice, but what you really want is consistent installs and long-term growth π
Here's how we are going to achieve that using the principles of Programmatic SEO π
Before choosing this direction, we need to be sure that there's actual search traffic for habit trackers on Google.
That was easy to verify. With 9,900/mo search volume, there's significant traffic.
The problem is - keyword difficulty. We have to focus on easier ones first.
So what should we do? Narrow down of course.
Focus is a superpower, and in this case we shall use that focus to target smaller keywords that have lesser search volume but also lesser difficulty to rank.
I found 3 possible entry points through my research:
SaaS Marketing: Getting your first 10 and 1000 paying customers
So you've identified a problem and built a SaaS product. What's next?
Finding customers of course!
Thread π
π What is SaaS marketing?
Marketing is the set of activities you perform or strategies you execute that help build awareness of the problem you solve and the solution you provide in the minds of your target audience.
Lol, that's a boring definition.
Marketing is when you tweet, when you post on LinkedIn, when you wear your company's branded t-shirt before going on a podcast or video, when you run Google or Facebook ads, or if you write an article answering the specific pain points and questions faced by your target audience.