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Trung Phan 🇨🇦 Profile picture
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10 Apr, 5 tweets, 1 min read
Over the years, I've talked to 3 billionaires.

Here's what we talked about (and what I learned): 🧵
1/ **In the gardening area at Home Depot**

Billionaire 1: Excuse, could you tell me where I can find potting fertilizer?

Me: Sorry, I don't work here. But I think it's one row over.

LESSON: Don't wear your Home Depot Halloween costume to Home Depot when it's not Halloween.
2/ **Sent cold email to a billionaire**

Me: Hi sir, I have studied your career on Wikipedia and would like to pick your brain.

Billionaire 2: This is the 500th email you've sent with the same text. I'm notifying authorities.

LESSON: Canada has strong digital anti-spam laws.
3/ **I put a meme up on Twitter**

Me: Wow, I hope this meme hits.

Elon Musk: [Taps "like" on the meme on his iPhone]

LESSON: Elon likes to use Twitter.
4/ All jokes aside, the homie Chris crushed it with this thread:

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More from @TrungTPhan

Trung Phan 🇨🇦 Profile picture
11 Apr
Went down a rabbit hole looking for cross-industry innovations (AKA one industry borrowing from another).

Found some good ones 🧵

1/ James Dyson created the Dyson vacuum design after seeing how sawmills use cyclone force to eject sawdust. Image
2/ The OG example: Henry Ford's car assembly line borrowed innovations from 3 industries:

• Watch (interchangeable parts)
• Canning (continuous flow manufacturing)
• Meatpacking (Ford reversed the "disassembly" part of the meatpacking process - AKA chopping up cows) ImageImageImageImage
3/ BMW created its iDrive system -- a way to safely manage your control panel (e.g., keep your eyes on the road while driving) -- by borrowing from video game controllers. ImageImage
Read 18 tweets
Trung Phan 🇨🇦 Profile picture
9 Apr
Just read a great Reddit thread: "What is a life hack that seems fake, but is a true lifesaver?"

Some gold ones 🧵

1/ "If your ring gets stuck on your finger, windex will slide it right off...you can also reduce the the size of your finger but chilling it in cold water."
2/ "You can do the Heimlich maneuver on yourself. Use a chair or countertop, press yourself against it (right under your rib cage), and press down hard. Should force air up and dislodge blockage." Image
3/ "Rubbing alcohol removes chewing gum and gets paint off of clothes" Image
Read 13 tweets
Trung Phan 🇨🇦 Profile picture
7 Apr
Masterclass is raising new funding at a $2.5B valuation.

The platform's secret sauce: incredible SEO, which uses the power of "second order questions" to drive free traffic to its site.

Here's a breakdown 🧵
1/ The Masterclass website got ~10m visits in March w/ 61% of traffic coming via search (nearly all of it organic).
2/ The key to this organic search traffic?

Masterclass’ hundreds of high-quality articles including pieces on:

• Food
• Design
• Music
• Business
• Writing
Read 9 tweets
Trung Phan 🇨🇦 Profile picture
6 Apr
wife’s not happy with my portfolio allocation
only @elonmusk can get me out of this mess
if you wanna see how this plays out for me (prob badly) smash the FOLLOW: @TrungTPhan

You’ll get idiotic memes like this, too:
Read 6 tweets
Trung Phan 🇨🇦 Profile picture
4 Apr
1/ For the past decade, 57-year old investor Bill Hwang (through his fund Archegos Capital) quietly built one of America's largest fortunes.

In late March, Archegos imploded and Hwang personally lost $8 billion over a 10-day span.

**$8B in 10 days**

Here's the insane story🧵
2/ Hwang is a true immigrant success tale.

Born Sung Kook Hwang, he moved from S. Korea to America as a child.

Hwang grew up in a religious household (father=pastor, mother=missionary) and to very modest means.

He taught himself English working night shifts at McDonald's.
3/ Hwang studied at UCLA in the 80s and his first job after graduation was as an equity salesman at Hyundai Securities.

While there, he met (and impressed) investing legend Julian Robertson, who ran Tiger Management hedge fund.

Robertson hired Hwang and taught him the ropes.
Read 23 tweets
Trung Phan 🇨🇦 Profile picture
3 Apr
Amazing Coca-Cola ad campaign.

It’s high-res images of the drink that challenges you to “try not to hear this”.

The pics create the effect of synesthesia, when 2 senses cross in the brain (sight + sound).

Coke is one of the few brands that can pull this auditory illusion.
more here thedrum.com/creative-works…
The only other brand that can do it.

(h/t @wesgay)
Read 4 tweets

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