1. Many people don't know, but there's a whole ecosystem of fascist/racist gym bros catering to the far right, so they can make money off their fellow bigots.
2. They sell them self-help nonsense, workout routines, personal life coaching, books, and of couse LOTS of supplements. Their stated goal is to turn these incels and racist keyboard warriors into Chads or Alphas.
3. Mostly they seem to shitpost, radicalize, and lighten to pockets of young men who think their life will be great if they're just get some lifting gains.
Like most people who get gym memberships, their spending doesn't equate to their results or joy.
4. Some of these success coaches, teaching these young men to be more Alpha or Chad have either their inherited wealth or the bilking of young men who want success, behind their success.
It feels predatory.
5. This is nothing new. Alex Jones and Mike Cernovich make their money off garbage supplements. Young men were buying miracle workout programs and equipment for decades.
Now they're also being radicalized along with it.
6. They're another vector for spreading hate and misogyny that hasn't received enough attention.
You'll be seeing more on this in the coming months.
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1. Today we find out who is behind the fashy weightlifting bro @HerculeanStren1. The thread will be in three parts. First, what the account is. Second, who founded it. Third, is the last piece of how I confirmed it: Nazi wife.
I might have to break, because it's a lot.
2. Let's start with the account, since it was the first part created back in April 2020.
- Notice the clickbait images and headlines. Looks pretty low class trash. They're only there to drive traffic to the site.
3. What they really want is for people to visit their site to sell them products.
The articles are just the bait on the e-commerce hook. They're not meant to be good, but they do want an endless stream of them. How do I know this?
1. Meet 41 year old Matthew Ryan McInnis, who lives in Cicero, IN and uses the pen name "Ryan Landry". He was a contributor at Radix, Social Matter, Daily Caller. He's an Underwriter, Registered Agent for a HOA, and now appears to run @NewAtlantisSun.
2. Earlier today I went over some of Matt's highlights as Ryan Landry.
1. This afternoon I'd like to familiarize you with the persona "Ryan Landry" before I introduce you to the man behind it this weekend.
Unless you were monitoring hate before the August 2017 UniteTheRight rally, you've probably never heard of him, but he was important.
2. The reason why you've probably never heard of him is because in the aftermath there was a huge backlash against the alt-right. A wave of doxxes crashed upon their heads and Ryan retired to spend more time with his family.
3. He deactivated his "28 Sherman" blog. He deactivated his Instagram account, his @/28ShermanSOBL1 Twitter account, and other social media. He left his Social Matter articles, his freelance Daily Caller work, and his weekly series on Richard Spencer’s RadixJournal.
1. I'm pleased to introduce you to the man behind the fascist bigot @OrwellNGoode persona. He writes articles for disinfo site @NationalFile and has authored two books.
Meet Orwell N Goode aka Lionel Du Cane/Cain, but actually Alexander D. Wilkinson of Buenos Aries, Chile!
2. Orwell N Goode has a massive 125,000 followers on Twitter. He's followed by most fascist, racists, and literal Nazis you'll run across on this hellsite.
3. Prior to being @OrwellNGoode he went by LaissezFaireB on Twitter.