Thread by @AF632

"This announcement brought to you by plant-based company advertising, such as our sponsors over at Lightlife!"

https://twitter.com/epicurious/status/1386702329613672452

"We're dedicated to saving our planet!"

No, you're not. You're dedicated to saving the stacks of cash your biased advertisers are giving you in exchange for your virtue-signaling.

Every time you see a corporation breathlessly telling you how much they care about saving the earth by switching to plant-based meat substitutes over actual meat, do a little digging and you'll find the plant-based meat substitute corporation behind it pushing the buttons.

Hey, eat what you want. Don't want to eat meat? Fine. Go on with your bad self. You do you, I do me.

But don't piss in my face and tell me it's raining the pure, restorative rain healing Mother Nature when it's just you making profits off shaming people into using your products.

Hawking products is one thing. Meat substitutes are fine.

But this business of calling it some sort of organic grassroots push to "save the earth before it's too late!" when it's simply a corporate profits campaign trying to shame people into buying their products is disgusting.

Remember Ford vs. Chevy back in the day? "Our cars are better than theirs because of X,Y, and Z!" Cool.

Now it's devolved into shaming people into buying stuff because otherwise "You're killing the planet, you heartless deniers!"

It's still just corporations making money.

Drive electric or you're killing the planet! (Even though they're still charged by the coal-powered energy grid.)

Eat faux meat or you're hastening our doom! (Even though it's more processed and energy-consuming than a slab of dead animal.)

So why the need to lie—and that's what they're doing here—to us? Why not push it like anything else we might buy? Why not sell them on their merits?

Is it because you have an inferior product that isn't as good as it seems and you have to use deception to make it actually sell?