Khoa 🔥 Profile picture
29 Apr, 26 tweets, 15 min read
How to make your apps stand out on the @AppStore?

Besides coming up with a good idea and building the app, there are many other things you can do to boost your apps' visibility #iosdev

Thread 👇
🧑‍🎨 Apple Human Interface Guidelines

HIG provides in-depth information and resources to design great apps. Not only you learn the fundamental of colors and fonts, you also learn how elements are used in Apple own apps as best practices

developer.apple.com/design/human-i…
🏆 Apple Design Award

My most favorite session every WWDC is watching Apple Design Award. Learn how awesome apps demo design, innovation, and technology on Apple platforms, and why @Apple decide they deserve the price

developer.apple.com/design/awards/
📦 Use new APIs and capabilities

BlackBox by @warpling is an example of how an app utilizes most iPhone capabilities to create stunning puzzles.

Also, checking @JordanMorgan10 checklist A Best in Class App for tips to fully support platform technology

swiftjectivec.com/a-best-in-clas…
🚩 Marketing Resources and Identity Guidelines

@Apple recently publish a tool for marketing guidelines that generate badges, images and tips on how to promote your apps on different platforms

developer.apple.com/app-store/mark…
🔢 Promo codes

You can give away up to 100 promo codes per version or IAP. Great for press and friends to get early access to your apps and for give aways
🧘‍♂️ Subscription Offers

This was not possible until late 2020. Now you can provide free or discounted prices for auto-renewable subscriptions. Great to fight churn and win back subscribers

developer.apple.com/news/?id=g20wy…
🎁 App Bundle

App bundles make it easy for customers to buy up to 10 of your apps or games in a single purchase. If you have one great apps, chance are customers want to but other apps in a bundle with discounted price

developer.apple.com/app-store/app-…
🛍 Universal Purchase

Introduced in March 2020, customers can now buy once and access your apps across macOS, iOS, tvOS and watchOS. Work for IAP too. All you need to do is using same bundle identifier.

developer.apple.com/support/univer…
🔭 Freemium with In App Purchase

Would you pay upfront for an app without even trying it? I recently changed my apps from paid to freemium with IAP and can see a surge in downloads. Great for visibility and boost app reviews as more people can use your app
🏪 In-App Purchases On AppStore

With iOS, users can browse in-app purchases directly on the App Store and start a purchase even before downloading your app

developer.apple.com/app-store/prom…
🤩 Product Page on AppStore

Before talking about ASO and how to design d intriguing AppStore screenshots, take a look at this simple guide by @Apple how to make sure your app details look good: Icon, Name, Description, Keywords, ...

developer.apple.com/app-store/prod…
⛳️ Smart App Banner

Available from iOS 9, you can display a banner that provides a direct link to your app on the App Store or opens the app if it’s already installed. Require adding just few meta tags to your website

developer.apple.com/documentation/…
😎 Promote your App

When you make great apps, chances are @AppStore will find and feature you. If you think your apps deserve notice, you can let the editorial team know about it. Click below link to promote

developer.apple.com/contact/app-st…
📢 Apple Search Ads

Pay for ads. There are 2 modes: Basic and Advanced to manage your own campaigns. New users also get 100 USD credit for initial ads.

You can also do ads on other platforms like @Twitter @ProductHunt @Reddit @Facebook

searchads.apple.com
🛰 New APIs

It takes few months from when new APIs are introduced in June at WWDC to when a new iOS version is official released around October same year.

If you can take advantage of new iOS features on the iOS release day, you're already ahead.

Widget last year is an example
🛬 Pre-Order

What's better to validate your idea than to showcase it before the app is launched?

Your product page will be published on the App Store and customers can order your app before it’s released for download.

developer.apple.com/app-store/pre-…
👌 AppStore Support

86% of all devices introduced in the last four years use iOS 14.

Your time is limited and you should try to optimize for effort vs gain.

Read about iOS usage, review guideline and technical notes about AppStore submission

developer.apple.com/support/app-st…
🪂 Accessibility

Reach a wider set of audiences by providing better accessibility support. iOS has built-in accessibility features and many accessibility APIs that you can use.

It may be a bit more work, but you users will treasure you forever

developer.apple.com/accessibility/
🖥 Multi platforms

Hand Off since iOS 8, Mac Catalyst since iOS 13, Universal Clipboard since iOS 10

Above are some features to make a seamless experience across devices. Your app has a better chance to reach more users if it is available on more platforms
🥂 Ask for rating

Available since iOS 11, you can use just a single call to SKStoreReviewController to prompt for rating at the appropriate time.

Good reviews boost your app's ranking by quite a lot. Be sure to also respond to user's feedback

developer.apple.com/app-store/rati…
🍎 How Apple think

@Apple features apps that help it show off their platform, make Apple look good, and acquire more users

appfigures.com/resources/guid…
🌌 Dark Mode

A lot of people prefer dark mode. Starting from iOS 13 and macOS Mojave is dark system-wide appearance

Dark Mode puts the focus on the content areas of your interface, allowing that content to stand out while the surrounding chrome recedes into the background.
🗣 Localization

If you have or want to have users in different countries, you should localize your app to speak their language.

The App Store is available in 175 countries and regions and 40 languages. Let's expand your apps to different markets

developer.apple.com/localization/
☑️ App Icon

The single most important visual design element of your product is your app icon. Make it unique and easy to remember

shopify.ie/partners/blog/…
📈 App Analytics

AppStore Connect provides a very decent analytics for many performance metrics, such as Product Page Views, App Units, Sales, and Active Devices

Choose your battle. Find out how customers discover and engage with your app.

developer.apple.com/app-store-conn…

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More from @onmyway133

10 Feb
I've done some #SwiftUI lately for @pushheroapp @PastePalApp , and amazed by how easy and fun it is to make apps. If you want to get into SwiftUI but don't know where to start, here are my recommended resources #iosdev

Thread 👇
1) First thing first is @Apple official guides. Apple has done a stunning job to make SwiftUI tutorials fun and interactive

- Introducing SwiftUI developer.apple.com/tutorials/swif…
- Develop Apps with SwiftUI developer.apple.com/tutorials/app-…
- Creating a macOS App developer.apple.com/tutorials/swif…
2) Next is a mini-series focusing on fundamental blocks which are Stack and ScrollView

- Creating Performant Scrollable Stacks developer.apple.com/documentation/…
- Aligning Views Across Stacks developer.apple.com/documentation/…
- Building Layouts with Stack Views developer.apple.com/documentation/…
Read 18 tweets
7 Dec 20
Whenever I do Core Data, the Laws of Core Data by
@davedelong is always my northern star

Below are some of take aways from that post

davedelong.com/blog/2018/05/0…
1) Core Data is more than just SQLite wrapper, it manages objects, relationships, fetching, faulting, ...
2) Having 2 context: 1 main and 1 background that are both backed by the persistent coordinator. In modern Core Data stack, NSPersistentContainer has default viewContext already, we just need another newBackgroundContext
Read 8 tweets
22 Nov 20
How to gain product ideas?

1) Scratch your own itch. If you don't have any itch to scratch, stop here. This is awkward. Go travelling. Go exploring the world. The world always has problems and needs solution. Image
2) Build any service, app or website. Along the way you'll find tons of things you need that and unsolved by existing solutions, and tons of things you can improve upon.
3) Sign up for some paid newsletters to find ideas. This is the worst. This is like someone browsing through a tatoo catalog. You're doing things for trend, for money, not for your self drive 👎
Read 9 tweets
19 Nov 20
New program reduces App Store commission to 15 percent for small businesses earning up to $1 million per year

apple.com/newsroom/2020/…
1) "earning up to $1 million" means proceeds, not sales. This is what we get after Apple's cut. "up to" means $999.999
2) "if they earned up to $1 million in proceeds during the previous calendar year". This means that if $1M is surpassed, the standard rate (30%) kicks in for the rest of the year, and also next year.
Read 7 tweets

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