Cold Email Wizard 📩 Profile picture
May 6, 2021 10 tweets 2 min read Read on X
Something you must understand

Winners keep winning

And losers keep winning

Because it's so easy to keep winning when you know how to win

It's the same thing over and over

Let me explain

The flywheel effect Image
Malcolm Gladwell wrote a book called Outliers

Couple things from there:

Almost all pro NHL players are born in January/February

WHY?

Doesn't make sense as first

But it does for this reason:
January 1st is the cutoff in Canada for the age groups.

Meaning kids born in January are playing with kids born in December of the same year

When you're 7 years old, that's 13% more time alive

January kids are just stronger, bigger, and faster.

Now here's what happens...
Because they're better IN THE FIRST PLACE

Coaches give them more attention. Tell them they're the best. Parents feed into it.

You're hypnotizing the kid to believe he's a prodigy.

Now he gets better.

Then he gets EVEN MORE attention.

Now he ACTUALLY IS A PRODIGY
Why was Bill Gates one of the best programmers of his time?

Because he went to a private school and had a computer while NOBODY ELSE DID.

He spent OBSCENE amounts of hours programming.

The entirety of his life was building programs, since he was a child
Come in the flywheel

"Bill you're the best" --> Psychological boost ACTUALLY makes him EVEN BETTER --> Programs more --> More confidence --> Eventually becomes the prodigy
Say you're selling a product or service

Get suggestions --> implement suggestions --> customers get more success --> more testimonials --> more customers --> more suggestions --> more success --> more testimonials

To infinity

This is how Amazon operates
In every endeavor in life I've found the typical time exertion to see abnormal returns is somewhere around 3-4 months.

This is just enough time to cross the valley of despair and enter informed optimism Image
That month 1-3 phase is mostly miserable.

It's not fun. At all.

But it ALWAYS goes away.

Nobody likes losing - it makes you want to quit.

Simply stop being a pussy and you cross the valley... eventually
losers keep losing* god damnit

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More from @blackhatwizardd

Jun 4, 2024
Let's say you're doing cold email for your agency right now to sign clients.

AND it isn't working for you.

Here's an exhaustive list of everything that could be going wrong:
1. You have a bad offer.

The target market is not interested in what you're trying to sell them.

There's no demand. You didn't do any research
2. Your targeting is off.

The type of people you're emailing aren't interested. Another group of people might be interested.

Change the targeting
Read 9 tweets
May 27, 2024
30 random useful things to know about business:
1. It is more difficult to get somebody on a phone call than it is to get them to pay you money once they're already on the call.
2. Rich people treat their time like poor people treat their money. Scarcity mindset, very protective of it
Read 31 tweets
May 12, 2024
Here’s a timeline so far of me quitting Zyns / all nicotine.

It’s 7.5 weeks right now.

(Context: I was doing about 30-50mg every day for 3 years)

I’ll try to recollect everything so far:
Week 1:

Basically couldn’t form sentences or speak coherently at all. No processing power at all. Extremely angry

Feelings of irregular heartbeat

However, physical energy started spiking and I wanted to be walking/working out ALL THE TIME
Week 2:

I used to fast and eat only once per day.

I stopped being able to do this because my heart rate would increase rapidly - so I had to start eating carbs / sugar midday

Brain fog gone at this point.

However, weird bodily pains that felt like stabbing started happening basically everywhere
Read 7 tweets
May 7, 2024
There's a difference between Automations & Systems.

Automation is for people with systems.

You make the systems first, and then automate what's possible to automate within them.
Automation = The process of making a machine execute repetitive tasks

Systems = The process of creating a step-by-step series of actions that you hold yourself or somebody else accountable towards completing
The problem with most people is that they try to skip to automating their business when there are no systems to automate.

For instance, somebody might ask the question

"How can I automate my client onboarding"
Read 6 tweets
Apr 3, 2023
The difference between a stable infrastructure at $150k/mo vs. $400k/mo is the steepest learning curve ever

Relatively simple to go from 20k - 60k/mo or 60k/mo - 150k/mo

150k to 400k/mo basically otherworldly
There's also not a lot of humans on the planet capable of speeding up the learning curve

There isn't really a "course market" after around ~300k/mo

(Especially if you choose to exclusively work with people who have been running long term operations)
As you ascend higher and higher, quality information becomes more scarce and more expensive

Additionally, you must put more of an emphasis on working with people who've been in business *a long time* rather than absolute monthly numbers
Read 4 tweets
Mar 20, 2023
You can spend your WHOLE life fighting this but EVERY single person running a business understands the inexplicable concept of waves

I’ve never encountered or experienced ANY situation where leads, calls, sales, or any conversion does not take place in groups

If you are running… twitter.com/i/web/status/1…
It reminds me of stock market analysis:

If you missed JUST the best 10 days of every year it essentially results in you making zero money
Think about it

10 days = just about 1 day per month

That one day of the month you didn’t exert maximum force means another best day you couldn’t seize
Read 6 tweets

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