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Chase Dimond | Email Marketing Nerd 📧 Profile picture
@ecomchasedimond
May 8, 2021 • 22 tweets • 6 min read • Read on X
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17 MORE extremely actionable email tips:
A month ago I did an awesome interview with @robwritescopy.

He shared 17 extremely actionable email tips.

We promised we’d do Part 2 if the video got over 100 likes.

I’m excited to share that Part 2 goes live Monday.

In the meantime, I’m going to share some of the tips.
1/ Use characters for higher engagement & sales. Image
2/ Email bank account:

How to build a loyal, POWERFUL list. Image
3/ Link straight to checkout:

Seen this 4x sales! ImageImageImage
I’ll share more tips over the next few days.

In the meantime, he’s Part 1:

17 Extremely Actionable Email Marketing Tips.

Link here:
4/ How to never run out of content ideas:

By reverse engineering the customer journey. Image
5/ Leverage Loopholes:

People LOVE getting things the easy way. Image
6/ Marketing To Your Whales:

Status > Discounts Image
7/ Rule of 33/3:

How to audit your email performance Image
8/ The Email With No Links

That 3x’es sales! Image
Really excited to share the full interview with you tomorrow!

Make sure you’re on my email list so you don’t miss it:

chasedimond.com/chase-email-ne…
9/ Increase Font Size = 160% increase in CR! Image
10/ The Button Buster: Double or even triple your CTR Image
11/ Webinars For Ecom?

Increase AOV, conversions and search traffic with 1 piece of content Image
12/ How To Create Perpetual Motion Machine Image
13/ The Anti-Funnel Image
14/ Turn Entire Email Into An Image:

50+% CTR

*especially powerful for BIG sitewide sales or free events Image
15/ Threads For Email? Image
16/ “Do NOT Buy This” Email:

Generated $210,000 from 1 email listing reasons NOT to buy Image
17/ The Sleeper Effect:

Low to high intent Image
The moment you've all been waiting for is,

HERE!

Want thorough insight into each of the 17 tips above?

Then make sure you watch my interview with @robwritescopy.

Link here:

• • •

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More from @ecomchasedimond

Chase Dimond | Email Marketing Nerd 📧 Profile picture
Jan 12
17 email marketing tips that will teach you to make money in less than 5 minutes:

(bookmark this thread)
1. People should think "wait what" when they get your email.

Subject lines are a pattern break, not a selling point.

And no, I'm not suggesting you leverage clickbait.
2. Consistency is king.

I'd rather send a regular, decent email than an irregular, stellar one.

There's too much info out there. You don't want people to forget you.

Staying top of mind has many benefits.
Read 18 tweets
Chase Dimond | Email Marketing Nerd 📧 Profile picture
Dec 26, 2025
How to write subject lines that get opened:

The more opens your emails get, the more sales you make.

A great subject line can be the difference between an average send and thousands in revenue.

We’ve tested this across millions of emails. The patterns are consistent.

Here are 7 types of high-performing subject lines (with examples and tips):
Subject line #1: Lists

People love lists.

They promise clarity, structure, and a quick win.

There’s a reason publications like BuzzFeed built massive businesses on list-based headlines.

Examples:

- 3 of our biggest best sellers
- The 7 most common marketing mistakes
- 6 actionable tips to improve your email marketing

Tip: Odd numbers often outperform even numbers. Keep lists tight and specific.
Subject line #2: Urgency

Urgency is a fundamental principle of direct response.

Deadlines and time constraints prevent “I’ll check this later.”

Examples:

- Last chance to get 20% off storewide
- Buy one, get one free ends tonight
- 4 hours left to claim this deal

Tip: Only use urgency when it’s real. Fake urgency trains people to ignore you.
Read 9 tweets
Chase Dimond | Email Marketing Nerd 📧 Profile picture
Nov 24, 2025
Here are 8 Email Marketing Hacks that will get you:

>> More opens
>> More clicks
>> More subscribers

From $200M+ in Email Revenue

🧵 THREAD 🧵
1. Improve your CTAs:

Generic CTAs don't make people want to click them.

Here's how to create yours:

>> Striking color
>> Bold text
>> Benefit-oriented
>> High-contrast
>> Written in active voice

Make it impossible not to click them.

You also want to remove friction from your CTAs.

Instead of saying: ”Sign up today”.

Say: “Sign up today (no credit card required)”.

Less friction → more clicks → more sales.
2. Entice people to share your brand:

Give people an incentive to promote your company.

Could be:

- Discount
- Store Credit
- Cash
- Free shipping
- Free product with purchase
- Exclusive access to product
- Exclusive access to content

This is a great way to grow your email list.

Here's some content I put together on referral marketing:Image
Read 9 tweets
Chase Dimond | Email Marketing Nerd 📧 Profile picture
Nov 10, 2025
To make more $$$ for your clients (and yourself), here are 5 principles of human nature every email copywriter must know:

(#2 is a game-changer)

THREAD
1. Self-interest:

People are inherently selfish - they don’t care about you or your product, they care about what it can do for them.

When writing your emails:

• Make the reader the focus
• Focus on the benefits of the product
• Illustrate clearly how their life will improve
2. Curiosity:

Our innate need to close loops & make sense of the world has been the driving force of human behavior since the dawn of time.

Unfortunately, most email copywriters fail to use it properly and lose 80% of their readers before the CTA.

To use curiosity properly, here are 2 psychological triggers you can apply today:

A) Challenging beliefs

When you challenge a common belief, you create disorder in the reader's mind, which keeps their attention as they search for the explanation.

For example:

People believe that being intelligent gives them an advantage when it comes to making money.

So a subject line like “Why people with 85 IQ are making double your income” would probably crush because it directly violates what they believe to be true.

B) Creating an “information gap”

Compartmentalization is the enemy of great copy.

If the reader thinks they know what you’re going to say, they won’t click the email, let alone keep reading.

To avoid this, create information gaps in your subject line & body copy.
Read 7 tweets
Chase Dimond | Email Marketing Nerd 📧 Profile picture
Sep 29, 2025
My agency has generated $200M+ in sales for clients with copywriting.

Here are 10 quick copywriting hacks you can use to write high-converting copy:
1) Use comparisons:

People are wondering how you're better than your competitors.

Don't be afraid to tell them the truth.

Talk about how your product is:

- Better
- Faster
- Cheaper

Then what's already out there.
2) Reframe your price:

Don't just state the price of your product.

Instead, reframe it using comparisons.

Instead of saying "$9/month" say "Less than 3 lattes/month".

It will make your product seem cheaper than it actually is.
Read 12 tweets
Chase Dimond | Email Marketing Nerd 📧 Profile picture
Sep 19, 2025
My agency has written 10,000+ pieces of copy.

Our #1 Copywriting Rule:

Never write copy from scratch, always use a framework.

Here are 10 proven copywriting frameworks to write high-converting copy:

🧵 THREAD 🧵
1. Features-Advantages-Benefits

Features: start with what your product can do.

Advantages: explain why it's helpful.

Benefits: elaborate on what it means for the reader.

Example: Image
2. PASTOR

P: Identify the Problem people are having.

A: Amplify the consequences of not solving it.

S: Tell a Story related to the problem.

T: Include Testimonials from happy customers.

O: Present your Offer.

R: Ask for a response.

Example: Image
Read 12 tweets

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