Casually doing some research for my final dissertation chapter and come across the new (or new to me...the dissertating grad student under a laptop rock) Impossible Food "Guide to Talking About Climate Change"
Aside from the obvious offense anyone above the age of 10 should feel when viewing this guide or the terrifying propaganda geared towards manipulating our youth - the first three "chapters" do a decent job of outlining climate change...
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Chapter 4, on the other hand, finally makes the draw between climate change and cattle - presenting incredibly misleading information on cattle's contribution to climate change.
This image. I can't.
My @GHGGuru "Debunkinator" hat is on, follow along!
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1st up: cows are the sole reason for deforestation
Debunked:
👆In the U.S. ag land use has DECLINED over the past 50+ years. ers.usda.gov/amber-waves/20…
✌️Globally, yes cattle ranchers are agents of deforestation, but they are NOT the PRIMARY agents fao.org/forestry/18222… 4/
2nd: The GHG footprint of animal ag rivals that of transportation
3rd: Animal ag consumes more H2O than any other industry
Debunked:
Yes, Animal ag uses a decent amount of H2O BUT it's important to recognize what TYPE of H2O is being used!💚= rain fed &💙= surface/ground water
Guess what cattle/Ag use most of? Green! link.springer.com/article/10.100… 6/
4th: 80% of the entire land footprint of humanity is taken up by animal ag
Debunked:
12% global land is for crop cultivation (human/animal) & 25% is rangeland (majority MARGINAL/can't be used for anything but grazing ruminants)! fao.org/3/i1688e/i1688… fao.org/ag/againfo/hom… 7/
5th (& final): Cows being raised for food weigh 10x more than every wild animal combined
Debunked:
Of the worlds 1.5 (not 1.7) billion cattle, 21% are slaughtered for meat & 18% used for milk (FAOSTAT). Impossible has no source on their "stat" but I call bull (pun intended)! 8/
All this put together, I am left in disbelief that this website is even allowed to exist.
Not to mention, the US child Impossible is targeting is no doubt in a situation where food insecurity/finances aren't top concerns (though many in the US face these challenges daily)!
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Moral of this thread:
👆The propaganda is real!
✌️A simple investigation into any of these issues will show the fundamental errors in each claim!
🐮Meat alternatives will not save the🌎...but cattle might!