Very cool product: @racket100

If they can make it seamless to play audio clips inline on Twitter, they will take over the short-form podcasting game in 3-6 months.
Check it out here:

racket.com
And check out the episode I did with @kp here:

racket.com/kp/rY8eE
Hey @awwstn - love what you guys are doing here.

Why is the @racket100 Twitter account private?

Trying to hype it up!
I did another Racket yesterday with @joywithjas!

The 9-minute constraint is perfect for pure signal, short-form podcasting.

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More from @dickiebush

28 May
Community-driven businesses are the future.

This was one of many takeaways from yesterday's Builders Build with @gregisenberg.

Here are 7 can't-miss lessons on audiences, communities, courses, and the future of business:
People confuse audiences with communities.

An audience is simply a group of people who:

• Follow you
• Listen to you

Building an audience is much easier than building a *community*with that audience.

And to do that, you can use the community test 👇🏼
There are five elements of every strong community:

• Togetherness
• Rituals
• Identity
• Belonging
• Engagement

When building a community, think TRIBE.

And to start, focus on creating rituals and fostering engagement.
Read 11 tweets
27 May
Want more readers?

Spend more time on your headline.

Here are 7 common headline mistakes that once you see, you'll never make again:
When a reader sees your headline, they ask 3 questions:

• Who is this for?
• What is this about?
• Why should I read this? (i.e. what PROMISE are you making?)
The goal of your headline is simple:

• Present information clearly
• Make a promise to your reader
• Give them enough information to decide if what you've written is for them

The best headlines?

They tell the whole story without giving away the best part.
Read 14 tweets
23 May
Powerful skill stack:

• Crypto
• Marketing
• No-coding
• Copywriting
• Relationship building

Put yourself in the top 10% of each of the skills and there's nothing you can't accomplish.
My writing focus over the next month will be on these skills.

• The best resources to learn them
• The best Twitter accounts to follow
• The ~7 key 80/20 frameworks for each skill
• Common mistakes beginners make when learning them
Important to preface: I am an absolute white belt in these five skills.

But instead of waiting until I have a full understanding of them, I would rather write to learn as I go.
Read 4 tweets
21 May
I want to learn more about DeFi so I’m going to start writing about DeFi.
The fastest way to go from a white belt (level 0) to a yellow belt (level 4):

Create a one-page primer on the subject and share it others.

This is the perfect mix of public accountability + level of difficulty to speed up the learning process.
My goal with one-pagers:

• Curate the 10 best resources to learn the 80/20 of what matters

• Curate the 5-10 Twitter accounts to follow

• Break the space into ~7 core frameworks/buckets

• Identify at least 5 pieces of commonly-given advice that beginners should ignore
Read 5 tweets
15 May
Today marks the start of the June Ship 30 for 30 cohort.

376 Shippers will write an Atomic Essay every day for 30 days.

376 Shippers. 30 Days. 11,280 ideas out of their heads and into the world.

Shippers, reply with the link to your Day 1 essay below 🚢👇
Hop aboard the next cohort:

ship30for30.com
Another EPIC kickoff call this morning.

And just like that we've set sail!
Read 4 tweets
15 May
The recent conversation between @JeremyDSchwartz, @choffstein, and @SquishChaos is such a clear explanation of the state of crypto.

• EIP 1559
• DeFi’s trajectory
• Mining game theory
• ETH supply/demand
• Proof of work vs stake
• ETH 12-18 month bull case

Link below 🔗
Highly recommend listening to this one for a one-stop-shop for getting up to speed:

open.spotify.com/episode/1XTjPe…
Highly recommend reading @SquishChaos's paper on the Ethereum Triple Halving if you really want to go down the rabbit hole (h/t @RomeenSheth)

drive.google.com/file/d/1bECqgi…
Read 4 tweets

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